Loyalty Blog

Enter the fabulous world of Mattel’s Barbie loyalty program! But is everything as glamorous as it seems? Read our review to find out!

Rewarding customers for being fashionable and living a sustainable lifestyle at the same time? See how the H&M loyalty program pulls it off.

No matter which one comes first, customer retention and loyalty are a winning combination. With these 7 strategies, your reward program will excel!

Being an innovative force in the loyalty industry is about more than just chasing trends. Sometimes program owners have to take a step back and consider how they can improve existing, tried-and-tested features.

The HUGO BOSS Experience loyalty program establishes a new standard in the luxury fashion sector through its emphasis on exclusivity.

Researching loyalty program providers to find the right one is not an easy task. We have the guide and worksheet you need to succeed.

Freemium loyalty programs are a growing trend. Learn how you can combine free and premium benefits to both engage and nurture your customers.

Find out how Lillydoo Club, the subscription-driven loyalty program, makes changing diapers fun.

Social proof plays a crucial role in influencing customer behavior. See 12 ways customers can get inspired to make a purchase from you.

Get inspired by the MyModanisa loyalty program, a multi-country, reward system centered on desirable benefits and incentivized reviews.

It’s a myth that customers not spending their loyalty points saves money for the brand. Learn how to reduce point liability in a loyalty program.

Is the subscription-based, exclusivity-focused Sweetgreen loyalty program as fresh as they say, or does Sweetpass need some extra seasoning?