Loyalty Blog

Loyalty Blog

The cover image for Antavo’s Coral Red Product Release article
Releases by Andras Taraszovics • April 11, 2024 • 2 min read

Coral Red Q1/2024 Product Release: New Integrations to Cover the Full Customer Lifecycle

In the world of customer retention, you need to stay relevant throughout the entire customer journey. For example, the moment […]

The cover image of Antavo's Tiered Loyalty Programs article.
Guides by Zsuzsa Kecsmar • April 4, 2024 • 22 min read

8 Best Tiered Loyalty Programs to Get 80% More ROI

Add long-term engagement to customer retention with tiered loyalty programs. Learn how to boost your ROI by 80% and foster deep customer love.

Antavo’s cover for the article about the most relevant loyalty statistics for 2023 and beyond.
Articles by Barbara Kekes-Szabo • March 28, 2024 • 29 min read

The Top 215 Customer Loyalty Statistics for 2024 and Beyond

Elevate your loyalty strategy with top-notch insights from 215 loyalty statistics of 2024. Dive in now to revolutionize your approach.

Building Emotional Loyalty And Long-Lasting Brand Love
Guides by Zsuzsanna Ban • March 21, 2024 • 18 min read

Emotional Loyalty: Art or Science?

Learn what emotional loyalty is, and how to build, nurture, and measure this powerful connection between brand and customer.

Antavo’s cover for its article about the LuisaViaRoma loyalty program.
Articles by Tamas Oszi • March 14, 2024 • 6 min read

LuisaViaRoma Loyalty Program: An Award-winning Luxury Fashion Reward Experience

Dive into the world of luxury rewards with the LuisaViaRoma loyalty program. Our case study tells you all about their incredible success story.

The cover image for Antavo’s article on why behavioral segmentation is important in marketing
Articles by Zsuzsanna Ban • March 7, 2024 • 10 min read

Why Behavioral Segmentation Is Game-Changing in Marketing

Discover how to accurately hyper-tailor your content and campaign strategy for your audience with behavioral segmentation.

Antavo’s cover for its article about customer loyalty
Articles by Zsuzsa Kecsmar • February 29, 2024 • 11 min read

The Roots of Customer Loyalty And Its Secret Link to Loyalty Programs

Prioritizing and building customer loyalty for long-term survival is a must for businesses. Find out how to do it right with our help.

The cover image for Antavo’s Peach Fuzz Q4/2023 Product Release
Releases by Andras Taraszovics • February 15, 2024 • 2 min read

Peach Fuzz Q4/2023 Product Release: Replatform Smart, Retain Smarter

Preparing a loyalty strategy for the peak season — be it the holidays, Black Friday or Cyber Monday — requires […]

Antavo’s cover for its guide about fuel retail loyalty programs.
Guides by Attila Kecsmar • February 8, 2024 • 27 min read

Fuel Retail Loyalty Programs: a Comprehensive Guide

Loyalty in the fuel retail industry is more important than ever. Read our fuel retail loyalty program guide to find out how to keep your customers.

The cover image for Antavo’s article on why word-of-mouth marketing is still important in 2024
Articles by Zsuzsanna Ban • February 1, 2024 • 13 min read

Why Is Word-of-Mouth Marketing Still Important in 2024?

Word-of-mouth marketing helps you build trust and harness cost-effective promotion. Learn about the power of social connectivity in 2024.

Antavo’s cover for its article summarizing the Global Customer Loyalty Report 2024
Articles by Tamas Oszi • January 25, 2024 • 5 min read

Loyalty Program Trends: Global Customer Loyalty Report 2024

Antavo’s Global Customer Loyalty Report 2024 is finally out. Get a glimpse of the most important statistics from this summary article.

Antavo’s cover for its article about loyalty program replatforming
Articles by Timi Garai • January 11, 2024 • 9 min read

Loyalty Program Replatforming: How to Evolve From Legacy Tech

Legacy loyalty tech is getting outdated. Instead of patching old systems, businesses should consider loyalty program replatforming.

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