The Home Depot rewards program, Pro Xtra, provides several benefits for professionals to help grow their business. Check out the power of pro.
Marketplace loyalty programs come in many shapes and sizes. In this article, we analyze the most successful strategies for online marketplaces.
Reawakening customer love for multi-brand organizations is no easy task, but with a next-gen loyalty program and strategy, nothing is impossible.
Not sure when to launch a loyalty program? This article includes the most important factors to consider so you can make a sound decision on launch timing!
Loyalty isn’t a magic ingredient, but it can still work wonders. Do you know the secrets of a successful loyalty program in APAC? Find out here!
Both free and paid loyalty programs can be highly valuable assets for your company. Find out how to choose the best option for your brand and your KPIs.
A loyalty concept shared by two programs, both using the same database? It’s possible! Check out our analysis of the Lagardère loyalty programs.
Which brands have the best loyalty programs in terms of customer experience? Here are ten US loyalty programs you can learn a lot from.
A strong loyalty technology works wonders. Find out how Antavo helped to reinvent the Shoebaloo Loyalty program, making it more reward-centric.
Some Italian brands are on top of their game when it comes to loyalty programs. Check out this article for bold inspiration on loyalty, Italian style.
In the APAC, ensuring a consistent customer experience via a cross-country loyalty program is vital. Learn the best tricks of the trade from Antavo.
With the endless options available when making purchasing decisions, sparking emotional loyalty in customers is essential for true brand love.
Proximity marketing and loyalty programs go together like peanut butter and jelly, enhancing the customer journey and keeping it relevant. Here’s how.
Struggling to maintain interest across your customer journey? Learn how to fuel your customer lifecycle marketing with a next-gen loyalty program!
Stuck at the first step of designing your loyalty program’s concept? Our step-by-step guide explains the most important considerations to get you started!
A loyalty program’s name has the power to evoke emotions or present a vibe. Here are 7 smart loyalty program names, plus tips for naming your program.
In terms of liability, if customers aren’t redeeming their loyalty points, the program isn’t engaging enough. Here are five tips to remedy that issue.
The Marriott hotel loyalty program, Bonvoy, sets the standard for experiential loyalty in hospitality. Here’s what the program has to offer.
Click and collect is a trending shopping mode, but brands are experiencing a downturn in engagement. Find out how to balance it out with a loyalty program.
Looking to avoid pitfalls in loyalty program management? We list the top 10 most common mistakes in our article, so you can steer clear of them!
We’re answering your most pressing questions about customer loyalty, customer retention trends and digital agility in this day and age.
Curious whether loyalty programs are more fitted for customer retention or acquisition? How about both? Read our article to learn about the best approaches.
We dive deep into the world of loyalty programs and analyze the strengths and weaknesses of Kellogg’s rewards program, the Kellogg’s Family Rewards
Find out how the Bergzeit loyalty program — empowered by Antavo — uses a Strava tracker integration to cater to an athletic-minded loyalty community.
Take a look at the most sophisticated ways to make your early access feature truly alluring with the use of various loyalty program elements.
Customer loyalty conferences are a unique opportunity for marketers to network and share their knowledge. We provide you the most illustrious events of 2021.
Get a glimpse of the most important loyalty-related takeaways from this year’s State of Fashion report to keep your company on the right track.
Find out what kind of achievements and innovations propelled Antavo into being included in Forrester’s Now Tech: Loyalty Marketing, Q4 2020 report.
From creating VIP groups or rewarding customers’ daily activities, there are many ways to foster a like-minded community to boost loyalty. Find out how.
Ready to learn about the best loyalty program practices in China? Our guide details the best trends, strategies and features to be successful in China.
A loyalty program app unlocks countless possibilities for eCommerce brands and brick-and-mortar retailers to engage the modern customer. Find out how!
Take a look at how the Love, Bonito loyalty program puts a new spin on omnichannel reward programs, with the Book a Stylist and Mobile Wallet features.
Does your company tick all the right boxes for finding the right provider with a loyalty program RFP? Learn what to look for in your RFP process.
Gathering customer information through Gamified Profiling enables you to personalize all your marketing activities, engaging both new and old customers.
Learn about sustainability, recycling, charity, their benefits, and how a loyalty program can be used to align a brand’s values with the customers’.
In this article, you will learn how to write a loyalty program FAQ section, because asking the right questions to educate your audience is key.
Headless commerce is becoming the dominant force in eCommerce. Find out how to launch a complimentary loyalty program with the same principles.
Pure-play loyalty vendors is a new description coined by Gartner. As a pure-play loyalty provider ourselves, let us explain this term to you in more detail.
Touchless retail will have a profound impact on the world of brick-and-mortar. We show you the top 5 upcoming trends, complete with several industry examples.
Following COVID-19 brick-and-mortar customers are more vulnerable than ever. Find out how loyalty programs can help re-engage old and new customers alike.
A loyalty program can be a real headache if you don’t plan the basic details. Here are 10 unmissable steps to consider for launching a program.
As life has started returning to normal after COVID-19, customers’ demand for businesses to honor their loyalty is on the […]
Bring your loyalty program to Salesforce with a convenient and effective integration presented by Antavo.
There’s nothing more satisfying than getting a reward in a restaurant or bar. We introduce you to the best loyalty programs in the food and beverage industry, like Chipotle Rewards.
The Coronavirus pandemic has created an unprecedented situation across all industries. Many companies are still trying to find their footing, […]
We’re currently facing turbulent times, with the Coronavirus threatening the lives and livelihoods of people all around the world. The […]
The outbreak of the Coronavirus disease (COVID-19) has hit the globe by storm. People are becoming more anxious by the […]
The current situation might look grim, but we still wish to provide you with some insightful reading material about surprise […]
Many businesses are suffering at the moment due to preventive measures surrounding the Coronavirus. But this won’t last forever: in […]
I’ve always found customer loyalty to be an interesting topic. Have loyalty programs become less popular in recent years? Or […]
If your brand specializes in luxury products, the following may sound familiar: most of your customers come in during the […]
McKinsey & Company has released The State of Fashion 2020 report, expressing concerns for fashion retail. We take a look at how to overcome these challenges.
Another decade has snuck up on us once again. As we all try to improve our own lifestyles in 2020 […]
Loyalty programs provide brands with valuable data, which can (and should) be used to fuel email personalization. See how Nike, Nordstrom, Ulta and DSW do it.
Antavo’s Loyalty Experience Kiosk has made its grand debut to the public, at a VIP exhibition at NRF 2020. This […]
In this article, you’ll find the answer to the top 10 most pressing loyalty program questions, based on our team’s real-life experiences.
In eCommerce, standing out from the crowd has never been as hard as today. Competitors are only one click away, […]
Looking for a holiday loyalty campaign to impress your customers before Christmas? Steal these 5 innovative ideas from brands like LuisaViaRoma or Harvey Nichols.
Marketing automation and loyalty programs can mutually boost each other. This article shows several examples of how you can use this to your advantage.
SEO, content, and loyalty marketing are closely tied together in every good long-term strategy.
Coming up with ideas for your loyalty rewards can prove challenging. This guide shows you the ins and outs of rewards, benefits, and other incentives.
Black Friday 2019 is almost here! In this article, we’ll show you the best tricks retailers with physical stores can use to gain an edge.
Find out what are the best industry practices to use loyalty data in conjunction with personalized emails to maximize engagement rates.
In the era of Retail 2.0, companies should consider solutions such as NFC technology to grant customers unique experiences and get their loyalty.
Today’s retailers understand that loyalty increases customer lifetime value, return on investment (ROI), and positive brand awareness. Loyalty is built […]
Antavo’s Mobile Wallet Solution helps omnichannel retailers engage customers and bridge the gap between online and offline purchases.
The first iteration of the Glossy Awards Europe was organized in 2019, and Antavo won it thanks to a shared case study with LuisaViaRoma.
Running an omnichannel loyalty program is quite a challenge for beverage retailers. We show you how Beer Hawk’s Beer Tokens have managed to succeed.
E-commerce marketers are always on the hunt for the “killer app”, an application that kicks customer experience up a notch […]
What is emotional design? How is emotional design related to loyalty programs? Our CEO, Attila Kecsmar, shares his answers to these questions in his post.
Do you want to reward your customers, but without giving up your margin? Are you looking to go beyond “strictly business” […]
I’m excited to bring you the news about the latest achievement of the luxury fashion retailer LuisaViaRoma and Antavo: winning the award […]
You are lucky if you are part of the CRM team! It’s your privilege to translate your company’s marketing message […]
How to create a loyalty program that not just attracts customers but helps you keep them in the long-run? Read these examples, and get inspired now.
There is a new trend emerging in the retail world that’s shaking the industry to its core: customers want superior […]
The word “omnichannel” has taken on a life of its own in the marketing world, but before it became a […]
If you would ask any of your customers what their most memorable moment was while interacting with your brand, they […]
Let’s be real: customers aren’t loyal by default. 7 shoppers out of 10 have no clear idea of which store […]
Repeat purchases are the lifeblood of retail: this is a universal truth in customer retention. Really, repeat customers are 130% more […]
Whether you are selling in-store, online or through a mobile app, a seamless customer experience is vital. And that’s what a POS loyalty program gives you.
Most mature businesses change their focus from customer acquisition towards building customer loyalty and creating relationships with their best shoppers. […]
Google Shopping started in 2012 and has become one of the fastest growing e-commerce platforms. In the last year Google […]
If your target customer base includes millennials, it can be tough to get your message across. Here are some tips for communicating your brand and products effectively.
World is shifting. Traditional points-based loyalty programs don’t cut it anymore, especially in fashion. No one wants to look cheap. […]
Yesterday Amazon announced its cross-platform, self-service loyalty feature, and this might be very exciting if you work as a marketer. […]
Did Starbucks, American Airlines and Uber really make loyalty program mistakes? We explore how big brands are trying to update their customer loyalty tactics in this blog post.
Two things will help you secure loyalty from your customers. By choosing better exit-intent popups you avoid the risk of annoying your customers.
Looking to provide a better customer experience in your WooCommerce shop? These 9 great tools will help you hit the jackpot in customer experience.
I have some exciting news: Antavo is participating in another innovative fashion event, this time in Germany. Fashiontech Berlin is […]
Every year, the analysts at Business of Fashion and McKinsey & Company bring out their magic crystal ball and forecast […]
2018 was a definitive year for Antavo. We faced many challenges, but at the same time saw our biggest projects […]
The entire world envies the lifestyle presented by Italian fashion brands. Chinese dream of wines from Sicily, Russians wrap themselves […]
What do you think of when you hear the term “online advertisement”? For most of us, the answer is probably […]
How will the latest news in eCommerce shape online/offline retailers’ loyalty marketing strategy? What innovations and strategic thinking should loyalty programs incorporate? Check out form our latest post!
In the world of retail and fashion, there is no such thing as an ‘end point’ for companies. We are […]
The announcement that ASOS is scrapping its popular loyalty program came out of nowhere, though it quickly became a hot […]
As the annual holiday dedicated to celebrating peace, love and shopping – also known as Christmas – approaches, retailers are […]
If we have been in touch before, you may already know that we are holding our first invite-only Antavo Morning […]
Black Friday is right around the corner! For brands looking to capitalize on the influx of new shoppers that drop […]
I’m thrilled to announce that on September 26, Antavo won in a category at the UK’s most prestigious ecommerce show, […]
How to use video marketing, snapchat and humour to make your brand lovable? Find out the answers from these viral marketing campaigns.
Zalando challenges Amazon. The online fashion retail marketplace may beat Amazon in prices, delivery service and positive customer experience. But can it beat Amazon when it comes to customer loyalty? Let’s find out!
Antavo announces their latest signing with U.S.-based lifestyle fashion and footwear retailer, Jimmy Jazz. The release of Jimmy Jazz loyalty […]
Our team has been talking to experts in the world of European fashion and retail technology to learn more about […]
An umbrella loyalty program joins several brands under one common rewards program. Here’s how they can help and what to watch out for.
How to boost word-of-mouth through a loyalty program? In our recent article we share several tips for this with examples from the travel industry.
Try to remember the last time you walked into a brick & mortar store. Most likely, after a few minutes, […]
What are the differences between using a third-party tool and an in-house development team to create your loyalty program? Find out from this blog post.
Read what tried and used tactics eCommerce experts recommend to build customer loyalty.
What influence millennial mums when they are deciding where to shop? How brands should satisfy their needs in order to earn their loyalty? Find the answers in our latest post.
Nearly all of us have seen an email campaigns so great that we clicked through to learn more, even if […]
General Data Protection Regulation has been a hot topic since 2016 when the regulation was adopted. Now the official implementation […]
2017 was certainly an exciting year, which retailers topped off with great holiday sales (against many expectations)! The Antavo team […]
7 creative ways to promote your rewards program for the holidays and boost sales among loyalty program members.
Intelligent tracking prevention is in town, folks! And with current data policy changes worldwide, changes like this are not going […]
56% of shoppers leave loyalty programs because of irrelevant offers. How to overcome this challenge? Build a value-orientated loyalty program. Here’s how.
Now that the holiday season has passed and January sales are over as well, it’s time to concentrate on what […]
Why is it worth investing in marketing automation? How can it help drive customer loyalty? What principles should you consider before introducing an automation solution? Here’s how 41 ecommerce experts answered these questions.
How Swarovski, Ralph Lauren and other luxury brands create value-driven loyalty programs for their high-spending customers.
A few weeks ago it was raining heavily. Ahhh, I really hate rainy days. To pass time, I was surfing […]
As they say, image is everything! The same goes for e-commerce: the success of your loyalty program depends a lot […]
“Catch ‘em all!” – says the enduring theme song from the Japanese animated series, Pokemon. And now this lovely animation […]
What are major retailers doing to gear up for back-to-school? Here’s how you can generate more repeat business with a loyalty program during the summer shopping rush.
Have you ever felt uneasy because you wandered into a completely new field of ecommerce marketing? And there was noone who could give you advice? Then learn from these top 44 ecommerce influencers who can help you improve.
The economic effects of the decision for the UK to leave the European Union will be immense, and some effects of Brexit have already started to show.
Make sure to avoid common ecommerce pitfalls such as not promoting word-of-mouth via customer reviews and endorsements, not using email marketing or using way too much, and not including enough details to help your customers make an informed purchase.
There are a wealth of great eCommerce blogs out there, but unless you have time to read all day, you […]
Let us help you with 5 tips to drive actual sales from Instagram.
Are you using your social media to its full potential? Here’s how you can milk your online presence for all it’s worth.
Want to start a global ecommerce store? Then here are the 5 critical considerations of a successful launch.
To provide further information on how you can keep your millennial customers, here are a few eCommerce lessons from some huge brands that you should know about.
If you can connect to your customers on an emotional level, you can gain their trust, leading them to lifelong loyalty.
The success of your ecommerce business depends quite a lot on use of the best tools as well as the best use of these tools. Let’s see them.
So how do you learn more about your customers and show them that you understand them?With progressive profiling and loyalty programs, personalise to individuals.
Seven experts share their eCommerce predictions for the year. Just in case, get a pen ready to take notes!
The current rate of checkout abandonment is 68%. That means that over two thirds of people who add items to an online shopping basket will abandon them.
How can you build a loyal customer base in a competitive market, where brand loyalty is hard to achieve? Here is a case study from a leading European retailer who achieved it with a loyalty program.
A loyalty program can achieve its purpose, only if it has the right ingredients. Here are five must-have factors that allies reaching its goals.
Do you find it hard to keep customers in the long run? Use these 10 practical methods to ensure customer retention.
