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The Ultimate Loyalty Rewards Handbook

Coming up with ideas for your loyalty rewards can prove challenging. This guide shows you the ins and outs of rewards, benefits, and other incentives.

Zalando Rewards Case File

Zalando challenges Amazon. The online fashion retail marketplace may beat Amazon in prices, delivery service and positive customer experience. But can it beat Amazon when it comes to customer loyalty? Let’s find out!

Loyalty Program with GDPR

General Data Protection Regulation has been a hot topic since 2016 when the regulation was adopted. Now the official implementation […]

How Can You Build Customer Trust?

56% of shoppers leave loyalty programs because of irrelevant offers. How to overcome this challenge? Build a value-orientated loyalty program. Here’s how.

Ecommerce Marketing Strategies

“Catch ‘em all!” – says the enduring theme song from the Japanese animated series, Pokemon. And now this lovely animation […]

What Brexit Means for Ecommerce

The economic effects of the decision for the UK to leave the European Union will be immense, and some effects of Brexit have already started to show.