Perks
Loyalty Programs

Join & Enjoy

A loyalty program based on perks awards benefits all members unconditionally. This approach generates an emotional attachment to the brand, which leads to recurring purchases.

Join & Enjoy

A loyalty program based on perks awards benefits all members unconditionally. This approach generates an emotional attachment to the brand, which leads to recurring purchases.

The Logic Behind

Perks Loyalty Programs

The logic behind perks loyalty programs.
The logic behind perks loyalty programs.

The Benefits
of Perks

Loyalty Programs

Desing element for Antavo's loyalty program types' pages.
The benefits of perks loyalty programs.

Desing element for Antavo's loyalty program types' pages. Support brand building

Making the shopping experience enjoyable
promotes the brand, generates awareness, and
drives customer acquisition.

Desing element for Antavo's loyalty program types' pages. Easy to manage

Running a Perks program is easy: there is no liability due to the lack of points, while the absence of tier statuses means you are free from long-term commitments.

Desing element for Antavo's loyalty program types' pages. Generate a sense of gratitude

Since benefits are granted unconditionally, customers feel indebted rather than entitled. This helps establish an emotional connection between your brand and your customers.

Desing element for Antavo's loyalty program types' pages. High value for actual costs

Benefits such as exclusive services and
transaction-related privileges are perceived as
valuable, even though they come at a relatively low
cost for companies in most cases.

Desing element for Antavo's loyalty program types' pages. Highlight services unique to your brand

If your business is characterized by exclusive services that are hard to replicate, put them in the spotlight with a Perks program.

Perks Loyalty
Program Examples

Surprise perks

After joining, loyalty program members gain
access to a series of benefits on a regular basis.
However, the milestones that trigger rewards are
hidden, which means each reward is a pleasant
surprise.

Best fit for:

Fashion, Fast fashion, Beauty

Perks loyalty program examples - Surprise perks.
Perks loyalty program examples - Surprise perks, your rewards.

Membership perks

By joining the membership program, customers
can automatically enjoy a series of advantages,
such as transaction-related perks, customer
service benefits, experiential rewards, gifts,
vouchers and discounts.

Best fit for:

Luxury fashion

Perks loyalty program examples - Membership perks.

Who is it for?

Desing element for Antavo's loyalty program types' pages. Desing element for Antavo's loyalty program types' pages.
Perks loyalty programs are for brands and retailers with low purchase frequency but high AOV.

Brands and retailers with low purchase frequency but high AOV

Perks loyalty programs are for companies focusing on high adaption rate and community building.

Companies focusing on high adoption rate and community building

Perks loyalty programs are for brands positioned on exclusivity.

Brands positioned on exclusivity

ebook

Capturing
Customer’s Heart
With Rewards

Antavo's Ebook: The Ultimate Guide to Loyalty Program Rewards. Antavo's Ebook: The Ultimate Guide to Loyalty Program Rewards.
Headshot of Zsuzsa Kecsmar, Co-founder, CMO and Head of Partnerships at Antavo
Zsuzsa Kecsmar
Chief Strategy Officer and Co-founder of Antavo
“Ensuring your company reaches its potential depends on the design of customized loyalty rewards. Although the process of building a rewards program can seem daunting, the benefits will really outweigh the effort. With our help, you will be able to implement the best possible loyalty rewards program for your business requirements.”
Antavo's Ebook: The Ultimate Guide to Loyalty Program Rewards.
The Ultimate Guide to Rewards

Find inspiration for a reward
system that captures the hearts
and minds of customers.

Download Ebook