[Webinar] Responding to COVID-19 By Addressing Customer Needs

We’re currently facing turbulent times, with the Coronavirus threatening the lives and livelihoods of people all around the world. The […]

Responding to COVID-19 By Addressing Customer Needs
Design element on Antavo's website

We’re currently facing turbulent times, with the Coronavirus threatening the lives and livelihoods of people all around the world. The retail and eCommerce world is experiencing a serious disruption, too, and your business priorities have probably changed drastically in recent weeks. On one hand, some companies are facing increased demand and are struggling to keep up, while others are being pushed to the brink of bankruptcy. In order to help your brand respond to the COVID-19 situation, Antavo organized a webinar to discuss the possibilities regarding customer retention and loyalty strategies.

Surviving the crisis and serving your customers

Antavo’s webinar provided inspiration on how to overcome the current challenges by adjusting your loyalty program and customer service offerings.

  • The webinar was hosted by Antavo’s loyalty experts: Jörn Roegler, VP of Strategy, and Giulia Filoso, Loyalty Strategist.

Discussion topics included:

  • How the COVID-19 virus outbreak has changed customer attitudes and expectations
  • The best ways to stay in your customer’s minds
  • Gearing your reward catalog to recapture customers’ attention
  • Finding new ways for customers to express their loyalty
  • Responding to increased demand as an essential business: must-have features to keep newfound customers
  • How to support customers when you don’t have a loyalty program

The live recording of the webinar is available on YouTube, so you can revisit the topic anytime you wish.


Antavo hosted an hour-long webinar with Jörn Roegler, VP Strategy & Insights and Giulia Filoso, Loyalty Strategist, introducing the new customer reality in detail, as well as showcasing a versatile action plan to future-proof your business.

Design element on Antavo's website
Headshot of Zsuzsa Kecsmar, Co-founder, CMO and Head of Partnerships at Antavo

Zsuzsa Kecsmar

Zsuzsa is CCO and Co-founder of Antavo, listed by Forbes as one of Europe’s top 100 female founders in tech. After acting as Antavo’s CMO for nearly a decade, she took over the role to help the company’s clients. She is also a former journalist and has been awarded by the European Commission.

Design element on Antavo's website

You might also like

Design element on Antavo's website
Articles by Zsuzsa Kecsmar • March 26, 2020 • 7 min read

Re-aligning Marketing and Customer Loyalty for Retailers During the Coronavirus

The outbreak of the Coronavirus  disease (COVID-19) has hit the globe by storm. People are becoming more anxious by the […]

Top 10 loyalty program questions
Articles by Tamás Őszi • January 14, 2020 • 9 min read

Your Top 10 Most Frequently Asked Loyalty Program Questions

In this article, you’ll find the answer to the top 10 most pressing loyalty program questions, based on our team’s real-life experiences.

The cover image of Antavo's Tiered Loyalty Programs Guide
Guides by Zsuzsa Kecsmar • February 29, 2020 • 9 min read

Why Tiered Loyalty Programs Are Attractive For Customers

What is the psychology behind tiered customer loyalty programs? Why they work and how can they increase customer loyalty? Find the answers in this blog post.

Partners who trust us
Design element on Antavo's website
Logo line of partners working together with Antavo. Logo line of partners working together with Antavo.

recognition

Design element on Antavo's website
Antavo's listing in Gartner.
Antavo's inclusion in Forrester.