How to Create a Customer Loyalty Program: a Definitive Guide
Discover Antavo’s Definitive Guide to Creating a Customer Loyalty program, detailing every aspect you should know to have a successful program.
Which Type of Loyalty Program Is the Perfect Match for Your Business?
I’ve always found customer loyalty to be an interesting topic. Have loyalty programs become less popular in recent years? Or have customers’ expectations changed, rather than their willingness to form [...]
The Secret of Diamanti Per Tutti’s Influencer-friendly Loyalty Program
If your brand specializes in luxury products, the following may sound familiar: most of your customers come in during the holiday season, only to disappear for years, giving your CRM [...]
Uncertainty in Fashion Retail? Analyzing the State of Fashion 2020
McKinsey & Company has partnered up with the Business of Fashion yet again to deliver The State of Fashion 2020, the most recent edition of the annual report that keeps [...]
Top Customer Loyalty Conferences in 2020 [Updated]
Customer loyalty conferences are a unique opportunity for marketers to network and share their knowledge. We provide you the most illustrious events of 2019.
A Look Into the 2020 In-Store Experience: 6 Trends to Watch
Another decade has snuck up on us once again. As we all try to improve our own lifestyles in 2020 by setting New Year’s resolutions, certain industries are seeing changes [...]
How Loyalty Programs and Email Personalization Work Together
Loyalty programs provide brands with valuable data, which can (and should) be used to fuel email personalization. See how Nike, Nordstrom, Ulta and DSW do it.