Loyalty Blog

The cover image for Antavo’s article on collecting first-party data with loyalty programs.
Articles by Tamás Őszi • December 2, 2021 • 9 min read

Accelerating Zero- and First-Party Data Collection With Loyalty Programs

With third-party cookies gone, companies must learn how to collect and leverage zero- and first-party data using loyalty programs.

The cover image for Antavo’s article reviewing the H&M Loyalty Program
Articles by Barbara Kekes-Szabo • November 25, 2021 • 10 min read

H&M Loyalty Program Review: Rewards for Fashion Lovers

Rewarding customers for being fashionable and living a sustainable lifestyle at the same time? See how the H&M loyalty program pulls it off.

Antavo’s article on referral programs
Articles by Barbara Kekes-Szabo • November 18, 2021 • 10 min read

How to Use Referral Programs to Generate Brand Loyalty

People trust recommendations from friends or family more than paid ads. How can referral programs help turn customers into spokespeople?

Antavo’s article on buy now, pay later plans
Articles by Barbara Kekes-Szabo • November 11, 2021 • 9 min read

The Rising Popularity of Buy Now, Pay Later and How to Boost It With a Loyalty Program?

Buy now, pay later options are fueling customer spending. What’s behind the rise in popularity of this new payment method?

Antavo’s article on advanced audience segmentation.
Articles by András Barta • November 9, 2021 • 6 min read

Advanced Audience Segmentation: The New Way for Loyalty Programs

How to reduce churn and boost retention with your loyalty program? The key is audience segmentation. Learn the how-tos from our article.

Antavo’s article on how to use NFT art to Build Customer Loyalty
Articles by Tamás Őszi • November 4, 2021 • 14 min read

NFT Art: The Latest Reward in Loyalty Programs

NFT art is the hot new trend in the world of loyalty programs. We’ll tell you all about how to use it to build lasting brand love.

Releases by Viktor Fasi • October 28, 2021 • 2 min read

Titanium Gray Q3/2021 Product Release: Enhanced Security and Performance

As a business protecting data plays an important role in maintaining safe operations, as well as in nurturing trust. However, […]

The cover image for Antavo’s guide about subscription loyalty programs
Guides by Zsuzsa Kecsmar • October 21, 2021 • 19 min read

Paid and Subscription Loyalty Programs: A Comprehensive Guide (2021)

What makes subscription loyalty programs successful? Is a paid rewards program right for your business? Find out in our in-depth guide!

The cover image for Antavo’s article reviewing the AutoZone Rewards Program
Articles by Barbara Kekes-Szabo • October 14, 2021 • 9 min read

AutoZone Rewards Program Review: A Loyalty Program on a Roll

AutoZone Rewards makes sure customers and their vehicles are in good hands. Here’s how the auto parts retailer’s loyalty program rolls.

Which Types of Loyalty Programs Are a Match for Your Business
Articles by Timi Garai • October 10, 2021 • 9 min read

The Best Types of Loyalty Programs to Drive Your KPIs

Finding the best types of loyalty programs that match your business is not easy, but Antavo will help you find the most fitting loyalty structure.

The cover for Antavo’s article on data-driven marketing, loyalty programs, marketing automation and CDPs.
Articles by Tamás Őszi • October 7, 2021 • 7 min read

Loyalty Programs, Marketing Automation & CDP: The Secret to Data-Driven Marketing

You cannot have a data-driven marketing strategy without marketing automation, CDPs and loyalty programs. Here’s what you need to know:

The cover of Antavo’s article about word-of-mouth marketing
Articles by Barbara Kekes-Szabo • September 30, 2021 • 10 min read

How Important Is Word-of-Mouth Marketing And How Can You Boost It With a Loyalty Program?

Word-of-mouth marketing is a cost-effective way to spread the word about your company. For starters, check out these must-have strategies.

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