At Antavo we have one mission statement: helping customers belong to communities, based on shared values. On a practical level it means we help fashion and retail companies to create [...]
In the world of retail and fashion, there is no such thing as an ‘end point’ for companies. We are all on a never-ending journey of self-improvement in order to [...]
There is a new trend emerging in the retail world that’s shaking the industry to its core: customers want superior experiences and not just discounts. Many companies struggle to build [...]
The announcement that ASOS is scrapping its popular loyalty program came out of nowhere, though it quickly became a hot topic in the ecommerce industry. The British fashion giant’s decision [...]
The word “omnichannel” has taken on a life of its own in the marketing world, but before it became a buzzword, retailers had already long been working to grow their [...]
Let’s be real: customers aren’t loyal by default. 7 shoppers out of 10 have no clear idea which store to visit when looking for footwear. This isn’t necessarily a bad [...]
As the annual holiday dedicated to celebrating peace, love and shopping – also known as Christmas – approaches, retailers are trying their best to fight each other over who has [...]