Loyalty Blog

Antavo’s cover about scarcity examples
Articles by Barbara Kekes-Szabo • August 24, 2023 • 9 min read

What to Do (And Not to Do) When It Comes to Using Scarcity Tactics to Increase Profit

Discover how straightforward and beneficial scarcity tactics are to increase sales, and learn what mistakes to avoid to guarantee high sales.

Antavo’s cover for its article on the Barbie loyalty program.
Reviews by Barbara Kekes-Szabo • August 17, 2023 • 10 min read

Barbie Loyalty Program Review – An Iconic VIP Club

Enter the fabulous world of Mattel’s Barbie loyalty program! But is everything as glamorous as it seems? Read our review to find out!

The cover image for Antavo’s article reviewing the H&M Loyalty Program
Reviews by Barbara Kekes-Szabo • August 10, 2023 • 9 min read

H&M Loyalty Program Review: Rewards for Fashion Lovers

Rewarding customers for being fashionable and living a sustainable lifestyle at the same time? See how the H&M loyalty program pulls it off.

Cover image for Antavo’s article on pairing customer retention and loyalty programs.
Articles by Tamas Oszi • August 3, 2023 • 9 min read

Customer Retention and Loyalty: The Ultimate Power Couple

No matter which one comes first, customer retention and loyalty are a winning combination. With these 7 strategies, your reward program will excel!

The cover image for Antavo’s Lime Green Product Release article
Releases by Andras Taraszovics • July 27, 2023 • 2 min read

Lime Green Q2/2023 Product Release: Taking Loyalty Program Essentials to the Next Level

Being an innovative force in the loyalty industry is about more than just chasing trends. Sometimes program owners have to […]

The cover image for Antavo’s article reviewing the HUGO BOSS Experience loyalty program.
Reviews by Barbara Kekes-Szabo • July 20, 2023 • 8 min read

HUGO BOSS Experience Loyalty Program Review: Live the Experience With Style

The HUGO BOSS Experience loyalty program establishes a new standard in the luxury fashion sector through its emphasis on exclusivity.

Antavo’s cover for its article about comparing loyalty program providers.
Guides by Andy Nemes • July 13, 2023 • 23 min read

The Beginner’s Guide to Comparing Loyalty Program Providers

Researching loyalty program providers to find the right one is not an easy task. We have the guide and worksheet you need to succeed.

Antavo’s cover for its article about adding the freemium model to loyalty programs.
Articles by Zsuzsa Kecsmar • July 6, 2023 • 7 min read

The Freemium Model in Loyalty Programs – The Next Big Trend

Freemium loyalty programs are a growing trend. Learn how you can combine free and premium benefits to both engage and nurture your customers.

The cover for Antavo’s article about the Lillydoo Club loyalty program.
Articles by Barbara Kekes-Szabo • June 29, 2023 • 5 min read

Lillydoo Club: A Subscription-Driven Loyalty Program That Fits Members’ Lives Perfectly

Find out how Lillydoo Club, the subscription-driven loyalty program, makes changing diapers fun.

The cover of Antavo’s article about social proof.
Articles by Barbara Kekes-Szabo • June 22, 2023 • 13 min read

Social Proof: How Customers Get Inspired, With 12 Real-Life Examples and Best Practices

Social proof plays a crucial role in influencing customer behavior. See 12 ways customers can get inspired to make a purchase from you.

Guides by Zsuzsa Kecsmar • June 15, 2023 • 15 min read

How Much Will a Successful Loyalty Program Cost You?

Do you know how much launching a loyalty program costs? Avoid going over budget and check out the best cost-saving practices for reward systems.

Cover for Antavo’s case study article on the MyModanisa loyalty program
Articles by Tamas Oszi • June 8, 2023 • 5 min read

MyModanisa Loyalty Program: A Truly Multi-Country Experience

Get inspired by the MyModanisa loyalty program, a multi-country, reward system centered on desirable benefits and incentivized reviews.