Most mature businesses change their focus from customer acquisition towards building customer loyalty and creating relationships with their best shoppers. What better way to build great relationships than by providing [...]
Google Shopping started in 2012 and has become one of the fastest growing e-commerce platforms. In the last year Google has added many new features to help retailers increase sales [...]
If your target customer base includes millennials, it can be tough to get your message across. Here are some tips for communicating your brand and products effectively.
How to maximise the buzz around your loyalty program’s rewards. Five tips on how to bring out the sexiness you need for it.
World is shifting. Traditional points-based loyalty programs don’t cut it anymore, especially in fashion. No one wants to look cheap. Customers of the luxury sector are no longer looking to [...]
How do you avoid customers getting bored in your loyalty program? Here are 5 smart tips to keep them excited in the long run.
A loyalty program can be a real headache if you don’t plan the basic details. Here are 10 unmissable steps to consider for launching a program.