In eCommerce, standing out from the crowd has never been as hard as today. Competitors are only one click away, so brands and retailers need to find ways to engage [...]
Looking for a holiday loyalty campaign to impress your customers before Christmas? Steal these 5 innovative ideas from brands like LuisaViaRoma or Harvey Nichols.
Marketing automation and loyalty programs can mutually boost each other. This article shows several examples of how you can use this to your advantage.
The digitization of consumerism had a dramatic impact on the retail landscape. A once seasonal and static business had been changed due to an insatiable appetite for instant gratification. As [...]
You can’t rush perfection, they say. This especially rings true when planning a transformative decision, such as choosing a loyalty program provider to partner with. Why? Because loyalty programs — [...]