Loyalty Blog

The cover image for Antavo’s Peach Fuzz Q4/2023 Product Release
Releases by Andras Taraszovics • 2 min read

Peach Fuzz Q4/2023 Product Release: Replatform Smart, Retain Smarter

Preparing a loyalty strategy for the peak season — be it the holidays, Black Friday or Cyber Monday — requires preparation, months in advance. This applies to both B2C and B2B businesses.

Read article: Peach Fuzz Q4/2023 Product Release: Replatform Smart, Retain Smarter
Antavo’s cover for its guide about fuel retail loyalty programs.
Industry Guides by Attila Kecsmar • 27 min read

Fuel Retail Loyalty Programs: a Comprehensive Guide

Loyalty in the fuel retail industry is more important than ever. Read our fuel retail loyalty program guide to find out how to keep your customers.

Read article: Fuel Retail Loyalty Programs: a Comprehensive Guide
The cover image for Antavo’s article on why word-of-mouth marketing is still important in 2024
Marketing science by Zsuzsanna Ban • 13 min read

Why Is Word-of-Mouth Marketing Still Important in 2024?

Word-of-mouth marketing helps you build trust and harness cost-effective promotion. Learn about the power of social connectivity in 2024.

Read article: Why Is Word-of-Mouth Marketing Still Important in 2024?
Antavo’s cover for its article summarizing the Global Customer Loyalty Report 2024
Research by Tamas Oszi • 5 min read

Loyalty Program Trends: Global Customer Loyalty Report 2024

Antavo’s Global Customer Loyalty Report 2024 is finally out. Get a glimpse of the most important statistics from this summary article.

Read article: Loyalty Program Trends: Global Customer Loyalty Report 2024
The cover image for Antavo’s guide about department store loyalty programs.
Industry Guides by Sheila Power • 18 min read

Department Store Loyalty Programs: A Comprehensive Guide

Department store loyalty programs should go the extra mile with the latest loyalty technology to meet modern customers’ needs. Find out how!

Read article: Department Store Loyalty Programs: A Comprehensive Guide
Antavo’s cover for the sportswear loyalty programs guide without text..
Industry Guides by Zsuzsa Kecsmar • 22 min read

Sportswear Loyalty Programs: A Comprehensive Guide

Tap into your customers’ athletic lifestyle to connect with them. Here are 10 strategies for effective sportswear loyalty programs.

Read article: Sportswear Loyalty Programs: A Comprehensive Guide
Antavo’s cover for its article about loyalty program replatforming
Launch & Migration by Timi Garai • 9 min read

Loyalty Program Replatforming: How to Evolve From Legacy Tech

Legacy loyalty tech is getting outdated. Instead of patching old systems, businesses should consider loyalty program replatforming.

Read article: Loyalty Program Replatforming: How to Evolve From Legacy Tech
Antavo’s cover for its guide about CPG loyalty programs.
Industry Guides by Zsuzsa Kecsmar • 18 min read

FMCG & CPG Loyalty Programs: A Comprehensive Guide

Whether you launch an FMCG or a CPG loyalty program, you’ll need custom-tailored loyalty features and technologies to rise above the challenges.

Read article: FMCG & CPG Loyalty Programs: A Comprehensive Guide
The cover image for Antavo’s article on why choosing the right loyalty program app is the key to success
Loyalty 101 by Zsuzsanna Ban • 12 min read

Why the Right Loyalty Program App Is the Key to Success

A loyalty program app unlocks countless possibilities for eCommerce brands and brick-and-mortar retailers to engage the modern customer. Find out how!

Read article: Why the Right Loyalty Program App Is the Key to Success
Antavo’s cover for its article about the GetPlus loyalty program.
Case study by Tamas Oszi • 5 min read

GetPlus Loyalty Program: Coalition Experience With 500+ Stores

Discover how Antavo’s technology helped the GetPlus loyalty program create a multi-brand reward program that grew customer lifetime value.

Read article: GetPlus Loyalty Program: Coalition Experience With 500+ Stores
Image for Antavo launching the Loyalty Program Genius AI article.
Articles by Zsuzsa Kecsmar • 5 min read

Antavo Introduces the Loyalty Program Genius AI to Spread Loyalty Insight

Antavo has launched the Loyalty Program Genius AI! Read the thoughts of Zsuzsa Kecsmar, Antavo’s Co-founder & CSO, for this initiative.

Read article: Antavo Introduces the Loyalty Program Genius AI to Spread Loyalty Insight
The cover image for Antavo’s article on social retail.
Marketing science by Barbara Kekes-Szabo • 15 min read

Social Retail: A Tech-Savvy Form of Word-of-Mouth

Give your company a competitive edge. Use social retail to boost customer loyalty and turn your shoppers into lifelong fans and advocates.

Read article: Social Retail: A Tech-Savvy Form of Word-of-Mouth