Loyalty Blog

The cover of Antavo’s article about social proof.
Articles by Barbara Kekes-Szabo • 13 min read

Social Proof: How Customers Get Inspired, With 12 Real-Life Examples and Best Practices

Social proof plays a crucial role in influencing customer behavior. See 12 ways customers can get inspired to make a purchase from you.

Guides by Zsuzsa Kecsmar • 15 min read

How Much Will a Successful Loyalty Program Cost You?

Do you know how much launching a loyalty program costs? Avoid going over budget and check out the best cost-saving practices for reward systems.

Cover for Antavo’s case study article on the MyModanisa loyalty program
Articles by Tamas Oszi • 5 min read

MyModanisa Loyalty Program: A Truly Multi-Country Experience

Get inspired by the MyModanisa loyalty program, a multi-country, reward system centered on desirable benefits and incentivized reviews.

Antavo’s cover for its guide about spending loyalty
Guides by Timi Garai • 18 min read

How to Prevent Customers From Sitting on Their Loyalty Points

It’s a myth that customers not spending their loyalty points saves money for the brand. Learn how to reduce point liability in a loyalty program.

Antavo’s cover for its article reviewing the Sweetgreen Sweet Pass.
Reviews by Tamas Oszi • 8 min read

Sweetgreen Loyalty Program Review: A Treat for the Heart & Wallet

Is the subscription-based, exclusivity-focused Sweetgreen loyalty program as fresh as they say, or does Sweetpass need some extra seasoning?

A cover image for sustainable loyalty programs blog article.
Articles by Joanne Yulan Jong • 9 min read

Rewards Without Compromise: Harness Sustainable Loyalty Programs and Change Consumers’ Minds

Learn how to create a sustainable loyalty program that shapes your customers’ relationship with the environment.

The cover image for Antavo’s Deep Sapphire Product Release article
Releases by Viktor Fasi • 2 min read

Deep Sapphire Q1/2023 Product Release: New CPG & Umbrella Loyalty Program Capabilities

Each and every loyalty program faces its own challenges. Some businesses want their loyalty programs to make customer engagements more sophisticated, while others seek new ways to reach their audiences. The goal of a next-gen loyalty program provider is to accommodate all of these needs and provide a simple yet satisfying solution. 

Articles by Timi Garai • 15 min read

8 Metrics You Can’t Do Customer Loyalty Analytics Without

Discover eight must-have loyalty benchmarks that you shouldn’t do without when it comes to customer loyalty analytics.

Antavo’s article on referral programs
Articles by Barbara Kekes-Szabo • 10 min read

How to Use Referral Loyalty Programs to Generate Brand Loyalty

People trust recommendations from friends or family more than paid ads. How can referral loyalty programs help turn customers into spokespeople?

Antavo’s cover for its article about experiential rewards.
Mission: Loyalty by Jessica Mizerak • 16 min read

Mission: Loyalty — The Secret Behind Experiential Rewards

Let’s dive into the world of experiential rewards, where you can discover how to build long-term brand loyalty with the help of unique experiences.

The cover for Antavo’s article about the Rip Curl membership program.
Articles by Barbara Kekes-Szabo • 5 min read

Club Rip Curl: A Membership Program That Rewards Surfing

Learn everything there is to know about Rip Curl’s lifestyle membership program built around passion and inclusivity.

Antavo’s cover for its Mission: Loyalty article about loyalty program promotion and loyalty program adoption.
Mission: Loyalty by Jessica Mizerak • 14 min read

Mission: Loyalty — Using Loyalty Program Promotion to Boost Adoption

Agent Jess Mizerak is on a mission to increase loyalty program adoption through several loyalty program promotion strategies.