Loyalty Blog

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Mission: Loyalty by Jessica Mizerak • 13 min read

Mission: Loyalty — Create Lasting Loyalty Through a Genuine Customer Connection

Create a genuine customer connection through your loyalty program. We show you how in Mission: Loyalty Episode 2.

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Mission: Loyalty by Jessica Mizerak • 13 min read

Mission: Loyalty – Most Innovative Loyalty Program Ideas to Stand Out

Get inspired by innovative loyalty program ideas in just 5 minutes in Mission: Loyalty Episode 1 – Innovative Loyalty Program Ideas.

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Releases by Giulia Filoso • 1 min read

Special Edition Q3/2023 Product Release: Introducing Antavo Academy

At Antavo, we don’t just deliver loyalty technology. We want you to understand the technology like we do, so you can get the most value from it. That’s why we are now offering courses on how to use the Antavo platform on an e-learning platform. We call it: Antavo Academy!

Antavo’s cover about loyalty programs in retail.
Research by Tamas Oszi • 6 min read

The Current State of Loyalty Programs in Retail

In an ever-evolving retail landscape, staying ahead of the curve is crucial. Learn about the best opportunities for loyalty programs in retail.

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Program types by Zsuzsa Kecsmar • 7 min read

7 Reasons to Pick a No-Code Loyalty Platform

By using a no-code platform businesses can save time, cut costs, and automate processes. Drag-and-drop interfaces allow for easy development.

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Loyalty 101 by Tamas Oszi • 7 min read

7 Ways to Surprise Your Customers With Birthday Rewards

Birthday rewards are outstanding tools to help you foster emotional loyalty among your customers. Here are five ways to offer personal rewards that are sure to inspire.

The cover image for Antavo’s article reviewing the adiClub membership program.
Review by Barbara Kekes-Szabo • 16 min read

adiClub Membership Program Review: Run, Train, Earn

The true success of the adiClub membership program lies in the exclusive experiential rewards members receive. Learn more in our review.

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Marketing science by Barbara Kekes-Szabo • 9 min read

What to Do (And Not to Do) When It Comes to Using Scarcity Tactics to Increase Profit

Discover how straightforward and beneficial scarcity tactics are to increase sales, and learn what mistakes to avoid to guarantee high sales.

Antavo’s cover for its article on the Barbie loyalty program.
Review by Barbara Kekes-Szabo • 10 min read

Barbie Loyalty Program Review – An Iconic VIP Club

Enter the fabulous world of Mattel’s Barbie loyalty program! But is everything as glamorous as it seems? Read our review to find out!

The cover image for Antavo’s article reviewing the H&M Loyalty Program
Review by Barbara Kekes-Szabo • 9 min read

H&M Loyalty Program Review: Rewards for Fashion Lovers

Rewarding customers for being fashionable and living a sustainable lifestyle at the same time? See how the H&M loyalty program pulls it off.

Cover image for Antavo’s article on pairing customer retention and loyalty programs.
Marketing science by Tamas Oszi • 9 min read

Customer Retention and Loyalty: The Ultimate Power Couple

No matter which one comes first, customer retention and loyalty are a winning combination. With these 7 strategies, your reward program will excel!

The cover image for Antavo’s Lime Green Product Release article
Releases by Andras Taraszovics • 2 min read

Lime Green Q2/2023 Product Release: Taking Loyalty Program Essentials to the Next Level

Being an innovative force in the loyalty industry is about more than just chasing trends. Sometimes program owners have to take a step back and consider how they can improve existing, tried-and-tested features.