Loyalty Blog

The cover for Antavo’s article on data-driven marketing, loyalty programs, marketing automation and CDPs.
Loyalty 101 by Tamas Oszi • 7 min read

Loyalty Platform, Marketing Automation & CDP: The Secret of a Perfect Data-Driven Loyalty Program

You cannot have a data-driven loyalty program without marketing automation, CDPs and loyalty programs. Here’s what you need to know:

The cover of Antavo’s article about the enterprise-loyalty-program
Program types by Tamas Oszi • 7 min read

All You Need to Know About Enterprise Loyalty Programs

As a large corporation, never settle for a standard rewards solution! Discover the capabilities of enterprise loyalty programs.

Program types by Barbara Kekes-Szabo • 10 min read

10 Lifestyle Loyalty Programs That Reward Customers for Being Themselves

Benefiting from customers’ positive choices? Learn from these lifestyle loyalty programs and start rewarding customers for what they like doing.

Antavo’s cover for its review on the Emirates Skywards airline loyalty program
Reviews by Tamas Oszi • 8 min read

Emirates Loyalty Program: Skywards and Higher!

Do you wish to know more about the loyalty program of the largest airline in the Middle East? Find out in our Emirates loyalty program review!

The cover image for Antavo’s Orchid Pink Product Release article
Releases by Viktor Fasi • 2 min read

Orchid Pink Q2/2021 Product Release: Advanced Enterprise Support: Automated & Rewarding Loyalty Solutions

Running a loyalty program on an enterprise level is a complex procedure, in which administrators and marketers need to be able to cooperate on a daily basis to create and run exciting new offers and campaigns.

The cover image for Antavo’s article about
Industry Guides by Giulia Filoso • 5 min read

Reviewing the Top Strategies for Marketplace Loyalty Programs

Marketplace loyalty programs come in many shapes and sizes. In this article, we analyze the most successful strategies for online marketplaces.

The cover image of Antavo’s article on when is the right time to launch a loyalty program
Launch & Migration by Timi Garai • 6 min read

When Is the Right Time to Launch a Loyalty Program?

Not sure when to launch a loyalty program? This article includes the most important factors to consider so you can make a sound decision on launch timing!

Program types by Barbara Kekes-Szabo • 6 min read

Are Paid Loyalty Programs More Effective Than Free Ones?

Both free and paid loyalty programs can be highly valuable assets for your company. Find out how to choose the best option for your brand and your KPIs.

Antavo cover image for its loyalty program, 10 U.S. Loyalty Programs That Put Experience First.
Research by Sheila Power • 17 min read

10 US Loyalty Programs That Put Experience First

Which brands have the best loyalty programs in terms of customer experience? Here are ten US loyalty programs you can learn a lot from.

The cover image for Antavo’s article on the top 7 loyalty programs of famous italian brands
Research by Stefano Robolas • 7 min read

Top 7 Loyalty Programs of Famous Italian Brands

Some Italian brands are on top of their game when it comes to loyalty programs. Check out this article for bold inspiration on loyalty, Italian style.

Releases by Viktor Fasi • 2 min read

Golden Poppy Q1/2021 Product Release: Making Coupon Management More Flexible

Coupons are an essential part of any loyalty program. They’re the most common type of incentive, which is why accessibility and user-friendly management are key factors for both customers and program owners.

How Does Proximity Marketing Help Brands Enhance Their Customer Loyalty Programs?
Marketing science by Tanishq Agarwal • 6 min read

How Does Proximity Marketing Help Brands Enhance Their Customer Loyalty Programs?

Proximity marketing and loyalty programs go together like peanut butter and jelly, enhancing the customer journey and keeping it relevant. Here’s how.