In this day and age, trying to get the whole implementation process right is the biggest challenge loyalty managers face. That’s because all the stakeholders, from brands to agencies, system integrators and tech providers struggle to speak the same language.
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Knowing all the important steps of loyalty program migration will lead to smoother, streamlined implementation and faster time to market.
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Many companies are haunted by “invisible” purchases that happen when they sell through retailers, franchisees, or any other channel that they don’t own. This is especially true for FMCG, fashion brands, and or large businesses that do not have a unified system that covers all the different POS systems they use.
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