Loyalty Blog

How Does Proximity Marketing Help Brands Enhance Their Customer Loyalty Programs?
Marketing science by Tanishq Agarwal • 6 min read

How Does Proximity Marketing Help Brands Enhance Their Customer Loyalty Programs?

Proximity marketing and loyalty programs go together like peanut butter and jelly, enhancing the customer journey and keeping it relevant. Here’s how.

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Card Linked Offers & Card Linking in Loyalty Programs - The Complete Guide
Deep dive by Tom Peace • 8 min read

Card Linked Offers & Card Linking in Loyalty Programs – The Complete Guide

Can you imagine a world where your credit card is also your loyalty card? Card linking technology and card linked offers can make this a reality.

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Marketing science by Timi Garai • 8 min read

How to Enhance Lifecycle Marketing With Loyalty Programs

Struggling to maintain interest across your customer journey? Learn how to fuel your customer lifecycle marketing with a next-gen loyalty program!

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Click and Collect: Savior of Customers, Killer of Brand Loyalty?
Deep dive by Tamas Oszi • 7 min read

Click and Collect: Savior of Customers, Killer of Brand Loyalty?

Click and collect is a trending shopping mode, but brands are experiencing a downturn in engagement. Find out how to balance it out with a loyalty program.

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5 Ways to Enhance Your Loyalty Program Using Early Access
Deep dive by Tamas Oszi • 6 min read

5 Ways to Enhance Your Loyalty Program Using Early Access

Take a look at the most sophisticated ways to make your early access feature truly alluring with the use of various loyalty program elements.

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Releases by Csaba Horvath • 2 min read

Deep Lavender Winter 2020 Product Release: Enriching the Personalized Loyalty Experience

In 2020, executives voted customer experience a top priority for their companies. This signifies a paradigm shift in customer retention that emphasizes personalized customer journeys more than discounts.

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Deep dive by Tamas Oszi • 4 min read

Banding Together: 5 Ways to Build a Brand Community

From creating VIP groups or rewarding customers’ daily activities, there are many ways to foster a like-minded community to boost loyalty. Find out how.

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Releases by Csaba Horvath • 2 min read

Carmine Red Fall 2020 Product Release: Providing
Customer-centric Solutions

When it comes to deciding whether or not to enroll in a loyalty program, customers always gravitate towards reward programs that are well-presented and have a clear value proposition. That’s why it’s pivotal for companies to make a strong first impression, whether that be through the look and feel of their membership program, or through the in-store experience during checkout.

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Customer-centric Solutions
Releases by Csaba Horvath • 2 min read

Magic Mint Summer 2020 Product Release: Saving Time With Pre-Built Solutions

The world is moving towards a new customer reality, where more and more customers are engaging with their favorite brands using their smartphones. This audience also craves new experiences, pressuring
marketers and CRM executives to deliver new and exciting reward campaigns.

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Gamified Profiling: Your Newest Secret Weapon
Deep dive by Timi Garai • 6 min read

Gamified Profiling: Your Newest Secret Weapon

Gathering customer information through Gamified Profiling enables you to personalize all your marketing activities, engaging both new and old customers.

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Loyalty Emails – The Complete Guide
ROI & Performance by Tamas Oszi • 11 min read

Loyalty Emails – The Complete Guide

Join us and explore the 12 most important loyalty email types you should send out to members in order to keep them happy and engaged.

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5 Practical Tips for Writing the Best Loyalty Program FAQ
Loyalty 101 by Tamas Oszi • 8 min read

5 Practical Tips for Writing the Best Loyalty Program FAQ

In this article, you will learn how to write a loyalty program FAQ section, because asking the right questions to educate your audience is key.

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