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Zsuzsa Kecsmar Shortlisted by GP Bullhound for Allstars 2023 

September 20, 2023

We’re excited to announce that Antavo’s Co-founder and Chief Strategy Officer, Zsuzsa Kecsmar, has been shortlisted in the Young Entrepreneur category of the prestigious Allstars 2023 presented by GP Bullhound. 

Described as the ‘Oscars of the tech world’, Allstars celebrates outstanding achievements across European technology. For over 20 years, the event has recognised the entrepreneurs shaping the industry’s future and put a spotlight on the investors that are driving innovation and growth within the European tech ecosystem.

Commenting on the announcement, Zsuzsa Kecsmar said: “I’m absolutely delighted to be shortlisted and it’s humbling to be amongst such talented fellow nominees. Europe is proving itself to be a major player when it comes to technology and businesses are deservedly attracting attention and investment from around the globe – that in itself is worthy of great celebration.

“I look forward to the ceremony and the opportunity to meet some of the industry’s brightest minds – best of luck to everyone in the evening.”

Winners will be announced at the Allstars Awards ceremony on 19 October 2023.

What is Antavo?

Antavo is the AI loyalty and incentives platform that brings together loyalty, promotions, and agentic AI to turn customers into regulars: the customers who come back on their own, buy more often, and bring others with them. For more than a decade, Antavo has powered identity-led loyalty strategies for brands including SKIMS, Paul Smith, KFC, Flying Tiger, and Hyatt’s Inclusive Collection. Marketers build, change, and launch programs and promotions themselves, without waiting on engineering. Learn more at antavo.com.

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Frequently asked questions about Antavo

What can brands build with Antavo?

Brands use Antavo to run the whole loyalty and incentives program on one platform: points, tiers, challenges, streaks, referrals, clubs, and rewards beyond discounts; promotions and incentives for members and non-members alike, from bonus points and promo codes to bundles and cart-level offers; and agentic AI built in. Everything runs online, in store, on mobile, and in wallet, and marketers launch it themselves.

Who uses Antavo?

Antavo works with mid-market and upper-mid-market brands across fashion, retail, beauty, travel, hospitality, restaurants, and sports in North America and Europe: multi-market, omnichannel brands with a strong identity and customers worth keeping, including Paul Smith, KFC, SKIMS, Rip Curl, Benefit Cosmetics, and Hyatt's Inclusive Collection.

How long has Antavo been around?

Antavo was founded in 2012 and has been building loyalty programs for more than a decade, with teams across Europe and North America serving brands worldwide.

Why do brands switch to Antavo?

Most loyalty programs get stuck: reduced to a discount engine, generic to customers, or too rigid to evolve. Antavo removes those compromises. Brands get a program that feels unmistakably their own, loyalty and incentives on one platform, and the depth to handle tiers, expirations, refunds, and many markets at scale. Their own marketers run it: a tier change in an afternoon, live when they press the button.

How does Antavo use AI?

Antavo's agentic AI is built in, not bolted on. Two named agents do the work: the AI Loyalty Expert, which turns your ideas into a build-ready program, and the AI Analyst, which turns your data into clear answers and reports. Both work inside Antavo or connect to Claude and ChatGPT, and every answer is grounded in your own program and data.

What does Antavo integrate with?

Antavo is API-first with real-time webhooks and deep pre-built integrations, from Shopify, Klaviyo, Braze, and Bloomreach to the CRMs, CDPs, ESPs, and POS systems you already use. Antavo plugs into the stack you already run rather than replacing it.