Antavo Partners with EPAM cover image.

Antavo Partners with EPAM to Provide Innovative Loyalty Solutions to Customers

December 11, 2024

Antavo AI Loyalty Cloud announces a strategic partnership with EPAM, combining its innovative loyalty technology with EPAM’s three decades of expertise in digital transformation and integrated consulting services.

Antavo AI Loyalty Cloud has partnered with EPAM to help brands reimagine their loyalty programmes. With EPAM’s 30 years of digital transformation experience and integrated business, experience, and technology consulting services, this collaboration will enable companies to enhance their loyalty strategies and deploy cutting-edge programmes powered by Antavo’s technology.

EPAM is among Antavo’s certified partners, having completed comprehensive courses through the Antavo Academy. This in-depth program is designed to empower agency and marketing consultants, loyalty program managers, system architects, and engineers with in-depth knowledge of Antavo’s platform, from technical implementation to strategic program development, ensuring they can maximise the platform’s potential.

The partnership aligns with a growing market trend revealed in the Global Customer Loyalty Report 2024, which shows that 65% of companies are planning to overhaul their loyalty strategy and upgrade their technology platforms. By combining EPAM’s expertise in loyalty strategy and proposition design with Antavo’s innovation in loyalty tech, the collaboration offers brands the tools and insights needed to build meaningful, impactful loyalty experiences.

“EPAM has built a reputation for creating transformative digital solutions, and joining forces with Antavo is an exciting step forward for both of us,” said Andrew Doyle, Managing Principal & Loyalty Practice Head at EPAM Continuum. “This partnership allows us to deliver loyalty programmes that not only meet the needs of today’s businesses but also anticipate the expectations of tomorrow’s customers.”

“Working alongside EPAM gives Antavo a unique opportunity to pair our technology with their vast experience in digital engineering and design,” said Michelle Ellicott-Taylor, Global Head of Partnerships at Antavo. “Together, we’re committed to helping brands unlock the full potential of their loyalty strategies and foster stronger, more valuable customer connections.”

Through this collaboration, businesses can look forward to innovative solutions that address their loyalty challenges while also gaining the flexibility to tailor programmes to their specific goals and customer bases. With EPAM and Antavo’s combined expertise companies can redefine, build and deliver loyalty programmes that drive long-term success.

About Antavo

Antavo is revolutionising the customer loyalty landscape with its cutting-edge AI Loyalty Cloud. As the market’s most powerful pure-play loyalty technology, Antavo’s platform seamlessly combines advanced AI capabilities with effortless integration, setting a new standard in the industry.

Antavo’s innovative Loyalty Planner speeds up implementation by making program planning up to 10 times faster, while the flexible Loyalty Engine, featuring an intuitive Workflows editor, brings any loyalty concept to life. At the heart of the solution is Timi AI, a groundbreaking agentic AI that guides and enhances your work at every step. 

This excellence has not gone unnoticed. Antavo is recognised by industry leaders such as Forrester, Gartner, and IDC, and it’s the preferred choice for global brands, loyalty consultants, and system integrators worldwide. Antavo’s diverse client portfolio, including household names like KFC, C&A, Flying Tiger, Scandic Hotels, Kathmandu, and Benefit Cosmetics, spans industries from fashion, beauty, retail, travel, and hospitality, showcasing the versatility and effectiveness of our platform.

Experience the future of customer loyalty with Antavo. Visit antavo.com to learn more.

About EPAM

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has used its software engineering expertise to become a leading global provider of digital engineering, cloud and AI-enabled transformation services, and a leading business and experience consulting partner for global enterprises and ambitious startups. We address our clients’ transformation challenges by focusing EPAM Continuum’s integrated strategy, experience and technology consulting with our 30+ years of engineering execution to speed our clients’ time to market and drive greater value from their innovations and digital investments.

We make GenAI real with our AI LLM orchestration, testing and engineering solutions, EPAM DIAL, EPAM EliteA™ and EPAM AI/RUN™, respectively.

We deliver globally but engage locally with our expert teams of consultants, architects, designers and engineers, making the future real for our clients, our partners, and our people around the world. We believe the right solutions are the ones that improve people’s lives and fuel competitive advantage for our clients across diverse industries. Our thinking comes to life in the experiences, products and platforms we design and bring to market.

Added to the S&P 500 and the Forbes Global 2000 in 2021 and recognized by Glassdoor and Newsweek as a Top 100 Best Workplace, our multidisciplinary teams serve customers across six continents. We are proud to be among the top 15 companies in Information Technology Services in the Fortune 1000 and to be recognized as a leader in the IDC MarketScapes for Worldwide Experience Build Services, Worldwide Experience Design Services and Worldwide Software Engineering Services. for Worldwide Experience Build Services, and Worldwide Experience Design Services and Worldwide Software Engineering Services.

Learn more at www.epam.com follow us on LinkedIn.

Media Contact

Antavo

Eva Bacsi, Global Head of Marketing

[email protected]