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Antavo Introduces Paper White Product Release To Help In Capturing Invisible Retail Purchases

July 18, 2024

Showcasing its developments for the past months, Antavo publishes the Paper White Product Release for Q2 2024. It sheds light on a new AI-driven receipt scanning integration, as well as a Shopify App that allows users to connect the two platforms effortlessly.

In the world of retail, many brands are haunted by “invisible” purchases that happen when they sell through retailers, franchisees, or any other channel that they don’t own. This is especially true for FMCG, fashion brands, and or large businesses that do not have a unified system that covers all the different POS systems they use.

There is, however, an elegant, easy-to-implement and cost-effective solution to this problem: receipt scanning. When customers submit digital proof of their purchases, businesses not only receive data from otherwise unreachable third-party transactions but also let their customers benefit from their loyalty program. 

“If you are missing a direct link with the customers who buy your products through outlets and franchisees, not being able to capture their purchase information means that you are leaving valuable opportunities on the table. Without the customer data, you won’t be able to personalize or reward them properly and you will only see half of the picture. Our receipt scanning integration aims to remedy this issue in the most convenient way possible.”Andras Taraszovics, Head of Product at Antavo Loyalty Cloud

Antavo’s Paper White Product Release is centered around our latest integration, which lets loyalty program owners capture purchases made through channels not owned by them through receipt scanning. In addition, our team released a new dedicated Shopify Marketplace app:

  • Klippa integration enables receipt scanning: With the integrated, AI-driven receipt scanning capability, Antavo helps you expand your loyalty program’s reach to third-party channels, like outlets, retailers and franchisees.
  • Antavo launches dedicated Shopify app: Antavo has released a revamped, dedicated app on Shopify Marketplace. Through the app, eCommerce platforms can easily connect their online store to Antavo’s loyalty platform. 

For more info, check out the product webinar where Antavo’s top experts present these features in detail!

To learn more about the Paper White Product Release and all the features it includes, click here to download the Product Release PDF.

About Antavo

Antavo is the most powerful Loyalty Cloud on the market, offering a scalable, pure-play loyalty technology that is easy to integrate, thanks to robust APIs.

Antavo’s no-code, API-centric platform makes the loyalty program experience fully customizable and empowers loyalty and marketing teams to run their program internally, without IT help. The company invests 60% of its revenue into its product and issues quarterly product releases. 

Antavo is a pure-play loyalty technology vendor recognized by Forrester, Gartner, Loyalty360, and is the preferred choice for loyalty consultants, agencies, and system integrators all over the world. Antavo empowers clients like KFC, C&A, Benefit Cosmetics, Scandic, La Cage, Kathmandu, Luisaviaroma and BrewDog, as well as global businesses in the travel, pharma and fashion industries. For more information, visit antavo.com.

Media Contacts

Antavo
Eva Bacsi, Global Head of Marketing
[email protected]