Image for Antavo’s news article about launching the loyalty program of Whittard of Chelsea

Amplifying Retail Reach, Antavo Powers Whittard of Chelsea’s Omnichannel Loyalty Program

November 20, 2024

Partnering with loyalty expert Antavo Loyalty Cloud, iconic UK retailer Whittard of Chelsea aims to engage its prestigious customer base and drive traffic across all touch points with a mobile-pass enhanced, true omnichannel program. 

Established by Walter Whittard in 1886, Whittard of Chelsea soon became synonymous with excellence regarding their products and customer service. Following Walter’s philosophy to “buy the best” the company has quickly forged its way into people’s hearts and continued to reach new heights, such as opening its radiant flagship store in Covent Garden — as well as the recently opened super store in Oxford Circus — and quickly expanding overseas.

Whittard of Chelsea signed with Antavo to further elevate its customer experience, engaging customers at every touchpoint. The freshly introduced Whittard Rewards program caters to those who join with free gifts, anniversary surprises and special members-only benefits, like early access to new products.

The program effortlessly combines the well-loved traditional elements of a point-based proposition, while fully utilizing Antavo’s next-gen loyalty engine and customer data-collecting capabilities. 

Also part of the Whittard loyalty program experience is the downloadable digital Pass that helps members efficiently identify customers in-store. This allows them to earn and spend points both online and offline, granting a well-rounded and convenient loyalty journey.

 Whittard of Chelsea loyalty program pass

Thanks to Antavo’s sophisticated integration ecosystems, tailored communication and rewarding non-transactional actions such as friend referrals are also not a problem. 

“We are absolutely delighted with this new program. Partnering with Antavo Loyalty Cloud let us truly bring our vision to life and seamlessly connect our online and in-store worlds. As a result of their flexible, customizable technology, and the new Whittard Rewards Pass, our customers are now able to earn and enjoy benefits on a much bigger scale.”Razia Aziz, Head of Retention at Whittard

At Antavo we are happy to further expand our retail presence, and especially proud to have partnered with a prestigious company like Whittard of Chelsea. Their strive for excellence and genuine commitment to engage their customers through this omnichannel proposition using Antavo’s technology truly made this partnership a match made in heaven.” Attila Kecsmar, CEO & Co-founder of Antavo

About Antavo

Antavo is revolutionizing the customer loyalty landscape with its cutting-edge AI Loyalty Cloud. As the market’s most powerful pure-play loyalty technology, Antavo’s platform seamlessly combines advanced AI capabilities with effortless integration, setting a new standard in the industry.

Antavo’s innovative Loyalty Planner speeds up implementation by making program planning up to 10 times faster, while the flexible Loyalty Engine, featuring an intuitive Workflows editor, brings any loyalty concept to life. At the heart of the solution is Timi AI, a groundbreaking agentic AI that guides and enhances your work at every step. 

This excellence has not gone unnoticed. Antavo is recognized by industry leaders such as Forrester, Gartner, and IDC, and it’s the preferred choice for global brands, loyalty consultants, and system integrators worldwide. Antavo’s diverse client portfolio, including household names like KFC, C&A, Flying Tiger, Scandic Hotels, Kathmandu, and Benefit Cosmetics, spans industries from fashion, beauty, retail, travel, and hospitality, showcasing the versatility and effectiveness of our platform.

Experience the future of customer loyalty with Antavo. Visit antavo.com to learn more.

About Whittard of Chelsea

Since Walter Whittard opened the doors of his first London shop in 1886, the company’s guiding principle has been simple: to source only the finest. This commitment to quality, heritage, and innovation remains at the core of Whittard of Chelsea today.

Over the years, they have perfected the art of crafting exceptional tea, coffee, and cocoa, offering a diverse collection that caters to every palate. From the timeless English Breakfast tea to the inventive hot chocolate flavors and distinctive blends, Whittard brings the best of tradition and creativity together. Whittard of Chelsea invites you to explore and indulge in the extraordinary.

Media Contacts

Antavo

Eva Bacsi, Global Head of Marketing
[email protected]