Flying Tiger Copenhagen Partners With Antavo Loyalty Cloud to Power Up Its Brand-New Customer Club
May 23, 2024
Danish variety store chain Flying Tiger Copenhagen has chosen Antavo Loyalty Cloud to power its state-of-the-art, scalable, and customer-centric customer club, focused on delivering the best experience for its loyal audience.
Flying Tiger Copenhagen traces its roots back to a flea market stall in Denmark in 1988. From opening their first store in 1995 to launching in the UK (2005) – now operating over 1000 stores in 36 different countries worldwide – they became a global phenomenon, synonymous with fun and functional products, delivering extraordinary moments at affordable prices.
Aiming to emphasize its appreciation for the loyal community of customers it has built over the years, the company decided to launch a unique loyalty program that reflects its brand values, drive for trailblazing, and most importantly, the invaluable emotional connection between the company and its customers.
By choosing the most powerful loyalty cloud as its tech vendor, Flying Tiger Copenhagen endeavors to fully utilize Antavo’s next-gen features and powerful behind-the-scenes functionalities to deliver a constantly refreshing, exciting, and engaging experience full of desirable perks and exclusive rewards. In the new customer club, Flying Tiger Copenhagen will employ Antavo’s client-friendly no-code engine, scalability, and wide array of API integration capabilities to carry a fully personalized, up-to-date customer experience.
“Ever since opening our first store back in 1995, we’ve always prioritized innovation, celebrated out-of-the-box ideas, and strived to bring joyful moments into our customers’ lives. We believe that partnering with Antavo Loyalty Cloud will give us not only the cutting-edge technology we need to delight and reward our customers in the way they deserve it but also support us in utilizing customer insights for an even more elevated and personalized customer experience.” – Andre Filomeno, Senior VP, Customer & Digital
“It is always a pleasure to work with a company that showcases the same level of dedication and commitment towards constant growth as we do here at Antavo. I’m excited for us to be the technology vendor to power Flying Tiger Copenhagen’s new customer club that will fully reflect the company’s customer-centric philosophy, genuine connection with its shoppers, and penchant for authentic communication.” – Sheila Power, Chief Sales Officer of Antavo Loyalty Cloud
What is Antavo?
Antavo is the AI loyalty and incentives platform that brings together loyalty, promotions, and agentic AI to turn customers into regulars: the customers who come back on their own, buy more often, and bring others with them. For more than a decade, Antavo has powered identity-led loyalty strategies for brands including SKIMS, Paul Smith, KFC, Flying Tiger, and Hyatt’s Inclusive Collection. Marketers build, change, and launch programs and promotions themselves, without waiting on engineering. Learn more at antavo.com.
About Flying Tiger Copenhagen
At Flying Tiger Copenhagen, we don’t design to make products look nice. We design to make people feel good. Whether we are designing extraordinary products for everyday life, or making everyday products look extraordinary, we want to bring you something that can bring you closer to someone else. Things that make you smile. Gifts you’ll want to give. Stuff you feel the urge to try and desperately want to share with others.
Because real value lies not in the products we own, but in the experiences we share. Every month, Flying Tiger Copenhagen launches an array of new products. Things you need. Things you dream of. Things you didn’t know existed. Products made with thought for you and the resources we share. Each one designed to make the things you care about happen. A richer life doesn’t cost a fortune. At least not at Flying Tiger Copenhagen.
Media Contacts
Antavo
Eva Bacsi, Global Head of Marketing
[email protected]
Flying Tiger Copenhagen
Louise Müller Bækgaard, Head of Communications
[email protected]
Frequently asked questions about Antavo
What can brands build with Antavo?
Brands use Antavo to run the whole loyalty and incentives program on one platform: points, tiers, challenges, streaks, referrals, clubs, and rewards beyond discounts; promotions and incentives for members and non-members alike, from bonus points and promo codes to bundles and cart-level offers; and agentic AI built in. Everything runs online, in store, on mobile, and in wallet, and marketers launch it themselves.
Who uses Antavo?
Antavo works with mid-market and upper-mid-market brands across fashion, retail, beauty, travel, hospitality, restaurants, and sports in North America and Europe: multi-market, omnichannel brands with a strong identity and customers worth keeping, including Paul Smith, KFC, SKIMS, Rip Curl, Benefit Cosmetics, and Hyatt's Inclusive Collection.
How long has Antavo been around?
Antavo was founded in 2012 and has been building loyalty programs for more than a decade, with teams across Europe and North America serving brands worldwide.
Why do brands switch to Antavo?
Most loyalty programs get stuck: reduced to a discount engine, generic to customers, or too rigid to evolve. Antavo removes those compromises. Brands get a program that feels unmistakably their own, loyalty and incentives on one platform, and the depth to handle tiers, expirations, refunds, and many markets at scale. Their own marketers run it: a tier change in an afternoon, live when they press the button.
How does Antavo use AI?
Antavo's agentic AI is built in, not bolted on. Two named agents do the work: the AI Loyalty Expert, which turns your ideas into a build-ready program, and the AI Analyst, which turns your data into clear answers and reports. Both work inside Antavo or connect to Claude and ChatGPT, and every answer is grounded in your own program and data.
What does Antavo integrate with?
Antavo is API-first with real-time webhooks and deep pre-built integrations, from Shopify, Klaviyo, Braze, and Bloomreach to the CRMs, CDPs, ESPs, and POS systems you already use. Antavo plugs into the stack you already run rather than replacing it.
