Image for Antavo recognized in the 2025 Gartner® Market Guide for Loyalty Program Vendors announcement.

Antavo Recognized in the 2025 Gartner® Market Guide for Loyalty Program Vendors

June 23, 2025

Antavo AI Loyalty Cloud has been included in Gartner Market Guide as a Representative Vendor for Loyalty Program Vendors. 

As per the report, “Digital marketing leaders must engage the latest tech to address the pressures to drive innovation, differentiation, and higher tech use in loyalty programs. Marketing can use this guide to understand the loyalty program vendor landscape and explore the different capabilities that these vendors offer.”

Attila Kecsmar, the CEO and Co-founder of Antavo, said: “For us, to be included in its Market Guide for Loyalty Program Vendors is a great pleasure. The customer loyalty market is growing exponentially and moving forwards with new technology at pace, allowing businesses to offer new and exciting loyalty options to their customers.

To access the Gartner Market Guide for Loyalty Program Vendors, Gartner subscribers can visit here.

Gartner, Market Guide for Loyalty Program Vendors, by Brad Jashinsky, Halle Stern, 3 June 2025

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About Antavo

Antavo is revolutionizing the customer loyalty landscape with its cutting-edge AI Loyalty Cloud. As the market’s most powerful pure-play loyalty technology, Antavo’s platform seamlessly combines advanced AI capabilities with effortless integration, setting a new standard in the industry.

Antavo’s innovative Loyalty Planner speeds up implementation by making program planning up to 10 times faster, while the flexible Loyalty Engine, featuring an intuitive Workflows editor, brings any loyalty concept to life. At the heart of the solution is Timi AI, a groundbreaking agentic AI that guides and enhances your work at every step. 

This excellence has not gone unnoticed. Antavo is recognized by industry leaders such as Forrester, Gartner, and IDC, and it’s the preferred choice for global brands, loyalty consultants, and system integrators worldwide. Antavo’s diverse client portfolio, including household names like KFC, Skims, C&A, Flying Tiger, Notino, Scandic Hotels, Kathmandu, and Benefit Cosmetics, spans industries from fashion, beauty, retail, travel, and hospitality, showcasing the versatility and effectiveness of the platform.

Experience the future of customer loyalty with Antavo. Visit antavo.com to learn more.

Media Contacts

Antavo

Eva Bacsi, Global Head of Marketing
[email protected]