It’s Time for… Antavo’s Global Customer Loyalty Survey 2024!
September 6, 2023
Following the huge success of Antavo’s Global Customer Loyalty Report 2023 — which has been downloaded by over 6,000 industry professionals in just months and has become THE report of the industry — Antavo unveiled this year’s survey as part of the company’s preparation for its Global Customer Loyalty Report 2024. Access the survey here.
The goal of this 4-minute survey is to assess the viewpoints of current and future loyalty program owners concerning the current and future state of reward programs. Participants’ responses will be used to create the Global Customer Loyalty Report 2024, which will examine the hottest loyalty trends, including micro-targeting in the industry, popular reward types, and paid loyalty programs.
Loyalty programs continue to play a crucial role, especially in this era of rapidly evolving customer expectations. Companies need to find innovative ways to engage and retain their customers. This is the reason Antavo’s Global Customer Loyalty Reports stand out in the market. The reports present loyalty program trends from the perspective of program owners, offering insights beyond customer interactions.
The survey and the 2024 edition of the Global Customer Loyalty Report are focused on new ways to better engage with customers, as well as ESG initiatives, freemium loyalty programs, and gamification.
The survey will be open until September 29, 2023. Those who participate in the survey and provide their contact information will receive a complimentary advance copy of the published report before its official release in January 2024.
“We are proud to launch this year’s survey in anticipation of our forthcoming Global Customer Loyalty Report 2024. We want to better understand the perspectives of present and future loyalty program owners as we decipher the ever-changing landscape of rewards. Our intention for this year’s report is to create an informative document that delves into global loyalty program trends in the context of present-day events.” – Zsuzsa Kecsmar, Chief Strategy Officer and Co-founder, Antavo.
You can access the survey here.
Antavo is an Enterprise Loyalty Cloud that provides best-in-class technology to manage experience-based, paid, and lifestyle loyalty programs online, in-store, and on mobile.
Antavo’s no-code, API-centric platform makes the loyalty program experience fully customizable and empowers loyalty and marketing teams to run rewards programs internally, without IT help. The company invests 60% of its revenue into its product and issues quarterly product releases.
Antavo is a pure-play loyalty technology vendor recognized by Forrester, Gartner, Loyalty360, and is the preferred choice for loyalty consultants, agencies, and system integrators all over the world. Antavo empowers global clients like BMW, KFC, La Cage, Kathmandu, Luisaviaroma, and BrewDog. For more information, visit antavo.com.
Eva Bacsi, Marketing Director