Perks
Loyalty Programs

Join & Enjoy

A loyalty program based on perks awards benefits all members unconditionally. This approach generates an emotional attachment to the brand, which leads to recurring purchases.

Perks
Loyalty Programs

Join & Enjoy

A loyalty program based on perks awards benefits all members unconditionally. This approach generates an emotional attachment to the brand, which leads to recurring purchases.

The Logic Behind

Perks Loyalty Programs

The Benefits
of Perks

Loyalty Programs

Support brand building

Making the shopping experience enjoyable
promotes the brand, generates awareness, and
drives customer acquisition.

Easy to manage

Running a Perks program is easy: there is no liability due to the lack of points, while the absence of tier statuses means you are free from long-term commitments.

Generate a sense of gratitude

Since benefits are granted unconditionally, customers feel indebted rather than entitled. This helps establish an emotional connection between your brand and your customers.

High value for actual costs

Benefits such as exclusive services and
transaction-related privileges are perceived as
valuable, even though they come at a relatively low
cost for companies in most cases.

Highlight services unique to your brand

If your business is characterized by exclusive services that are hard to replicate, put them in the spotlight with a Perks program.

Perks Loyalty
Program Examples

Suprise perks

After joining, loyalty program members gain
access to a series of benefits on a regular basis.
However, the milestones that trigger rewards are
hidden, which means each reward is a pleasant
surprise.

Best fit for:

Fashion, Fast fashion, Beauty

Membership perks

By joining the membership program, customers
can automatically enjoy a series of advantages,
such as transaction-related perks, customer
service benefits, experiential rewards, gifts,
vouchers and discounts.

Best fit for:

Luxury fashion

Perks Loyalty
Program Examples

Suprise perks

After joining, loyalty program members gain
access to a series of benefits on a regular basis.
However, the milestones that trigger rewards are
hidden, which means each reward is a pleasant
surprise.

Best fit for:

Fashion, Fast fashion, Beauty

Membership perks

By joining the membership program, customers
can automatically enjoy a series of advantages,
such as transaction-related perks, customer
service benefits, experiential rewards, gifts,
vouchers and discounts.

Best fit for:

Luxury fashion

Who is it for?

Brands and retailers with low purchase frequency but high AOV

Companies focusing on high adoption rate and community building

Brands positioned on exclusivity

Partners who trust us

recognition