Loyalty
Programs for Food & Beverage

Fostering a Brand-loving
Community
The food & beverage industry is characterized by small yet frequent purchases and cutthroat competition. In order to stay afloat, you need to foster a dedicated community who buys from your brand no matter what.
Fostering a Brand-loving
Community
The food & beverage industry is characterized by small yet frequent purchases and cutthroat competition. In order to stay afloat, you need to foster a dedicated community who buys from your brand no matter what.
Challenges

Challenges in the
Food & Beverage Industry

Impulse buying dominates shopping habits
People want to try new things, which makes churn a common issue. Without brand love, customers won’t stay loyal.
Selling through retailers reduces your reach
When selling products through retailers, you may lack a direct relationship with customers and might be missing out on data, too.
The gap between offline and online activity
In order to build holistic customer profiles, you need a meaningful way to connect online and offline purchases.
With us, you can make a difference!
Contact us
Design element for the industry solutions webpages.
solution

Key Features for the
Food & Beverage Industry

Receipt scanning & image recognition.

Receipt scanning & image recognition

Brands selling through retailers can identify customers and customize the way they reward members by asking them to scan retailer receipts.

Design element for the industry solutions webpages.
Connect online and in-store customer profiles.

Connect online and in-store customer profiles

Integrate POS technology to connect purchases across all platforms, giving you a deeper understanding of customer actions.

Design element for the industry solutions webpages.
Loyalty logic: tiers, points, perks and benefits.

Loyalty logic: tiers, points, perks and benefits

Use a tiered program and advanced loyalty mechanics to engage customers for the long-term, preventing them from switching to a competitor.

Design element for the industry solutions webpages.
Mobile Passes as digital loyalty cards.

Mobile Passes as digital loyalty cards

Unlike physical loyalty cards, smartphones are always on hand. By using app integration and mobile loyalty passes, you can identify customers who place an order.

Design element for the industry solutions webpages.
Special interest clubs.

Special interest clubs

Create a sense of belonging by setting up niche communities within your program, with members-only benefits.

Design element for the industry solutions webpages.
Surprise & Delight.

Surprise & Delight

Build emotional ties by pleasantly surprising customers with new flavors of monthly reward campaigns and special birthday emails.

Design element for the industry solutions webpages.
Gamified profiling.

Gamified profiling

Discover more about your customers wit Tinder-like or quiz-format profiling surveys, asking customers about their favorite products, likes and dislikes, etc.

Design element for the industry solutions webpages.
Offer experiential rewards.

Offer experiential rewards

Give customers more than just discounts, and offer benefits like: special swag, free treats, or even a guided tour of your flagship store.

Design element for the industry solutions webpages.
Design element for the industry solutions webpages.
solution

Key Features for the Food & Beverage Industry

Receipt scanning & image recognition.

Receipt scanning & image recognition

Brands selling through retailers can identify customers and customize the way they reward members by asking them to scan retailer receipts.

Connect online and in-store customer profiles.

Connect online and in-store customer profiles

Integrate POS technology to connect purchases across all platforms, giving you a deeper understanding of customer actions.

Loyalty logic: tiers, points, perks and benefits.

Loyalty logic: tiers, points, perks and benefits

Use a tiered program and advanced loyalty mechanics to engage customers for the long-term, preventing them from switching to a competitor.

Mobile Passes as digital loyalty cards.

Mobile Passes as digital loyalty cards

Unlike physical loyalty cards, smartphones are always on hand. By using app integration and mobile loyalty passes, you can identify customers who place an order.

Special interest clubs.

Special interest clubs

Create a sense of belonging by setting up niche communities within your program, with members-only benefits.

Surprise & Delight.

Surprise & Delight

Build emotional ties by pleasantly surprising customers with new flavors of monthly reward campaigns and special birthday emails.

Gamified profiling.

Gamified profiling

Discover more about your customers wit Tinder-like or quiz-format profiling surveys, asking customers about their favorite products, likes and dislikes, etc.

Offer experiential rewards.

Offer experiential rewards

Give customers more than just discounts, and offer benefits like: special swag, free treats, or even a guided tour of your flagship store.

Discover more
of the possibilities
Book a demo
Design element for the industry solutions webpages.

case study

Gamified and
Badge-Driven
Rewards Programs

Jaime Arribas
Senior Marketing Technology Manager at KFC UK & Ireland

”Three years ago, we realized our old points-based loyalty program just wasn’t engaging our customers the way we wanted. We partnered with Antavo to create something more modern and exciting—a gamified experience where customers can win free food every time they order through the app. It’s fun, fair, and aligns perfectly with KFC UK’s brand personality. Antavo has been the ideal partner throughout this journey, helping us turn loyalty into something people genuinely enjoy.”

KFC case study.

KFC

An advanced, gamified
loyalty app with an instant-win mechanic

Download case study

BrewDog

A badge-driven
loyalty program that supports sustainability

Download case study
BrewDog case study.
Design element for the industry solutions webpages.
use cases

Highlighted Loyalty
Program Use Cases
for Food & Beverage

Connect with customers, even when selling through retailers.

Connect with customers, even when selling through retailers

Ask customers to scan their receipt and upload it through the loyalty program in order to earn points or rewards.

Design element for the industry solutions webpages.
Limit access and generate interest.

Limit access and generate interest

Drive sales by creating special interest groups, where customers can join to gain access to limited-edition products.

Design element for the industry solutions webpages.
Keep the experience fresh with offer management.

Keep the experience fresh with offer management

Roll out and manage inventory-, store-, and holiday-specific campaigns using Antavo’s offer management module.

Design element for the industry solutions webpages.
Design element for the industry solutions webpages.
use cases

Highlighted Loyalty Program Use Cases for Food & Beverage

Connect with customers, even when selling through retailers.

Connect with customers, even when selling through retailers

Ask customers to scan their receipt and upload it through the loyalty program in order to earn points or rewards.

Limit access and generate interest.

Limit access and generate interest

Drive sales by creating special interest groups, where customers can join to gain access to limited-edition products.

Keep the experience fresh with offer management.

Keep the experience fresh with offer management

Roll out and manage inventory-, store-, and holiday-specific campaigns using Antavo’s offer management module.

Design element for the industry solutions webpages.
guide

Loyalty Programs for
Food & Beverage:

A Comprehensive Guide

Loyalty programs are an ideal customer retention tool for industries facing high purchase frequency. This guide showcases all the must-have features, technologies and steps necessary for a successful food & beverage loyalty program.

Read the guide
Loyalty programs for food & beverage.