The Replatforming Playbook
Learn when it’s time to replatform your outdated loyalty program — or you’ll miss out on valuable opportunities.
Learn when it’s time to replatform your outdated loyalty program — or you’ll miss out on valuable opportunities.
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In this day and age, the biggest obstacle to innovation is outdated tech. For perspective, running a loyalty program on an off-the-shelf, one-size-fits-all loyalty technology is like using a rotary phone. But don’t worry, this ebook is meant to be your guiding light! It not only highlights the common symptoms of an outdated loyalty program but also presents you with options on what to do next and how to replatform.
In this day and age, the biggest obstacle to innovation is outdated tech. For perspective, running a loyalty program on an off-the-shelf, one-size-fits-all loyalty technology is like using a rotary phone. But don’t worry, this ebook is meant to be your guiding light! It not only highlights the common symptoms of an outdated loyalty program but also presents you with options on what to do next and how to replatform.
You might think that functional yet clunky is optimal… but it’s not. Just because your current tech satisfies your business needs, it can still hinder future plans and innovations. For example, it can prevent you from adding new gamification features. Outdated loyalty programs are also known for slow time market, as implementing new campaigns takes a lot of time and IT help.
Changing gears behind your program is a serious but worthwhile commitment. From increased flexibility and faster initiatives for program management to a more feature-rich program, it all depends on your scope and the loyalty vendor you pick. And if you do everything right, even a boost in ROI is in the cards.