LILLYDOO CASE STUDY
Learn more about how German baby care company Lillydoo takes the burden off moms’ shoulders with its monthly diaper subscription plans and practical rewards.
Lillydoo decided to launch a subscription-driven loyalty program with the help of Antavo to encourage recurring subscriptions to the brand’s offers and strengthen the emotional attachment with members via meaningful engagement.
reward redemption
rate
growth in loyalty
members' total spend
increase in the number
of redeemers
“We chose Antavo as our loyalty technology provider to be able to strengthen the emotional bond with our customers and make them active members of our loyalty program. We were looking to implement a loyalty program that created a positive relationship between Lillydoo and our customers”
Prieja Narain
Senior eCommerce Manager, Lillydoo
Discover how Antavo’s
technology helped Lillydoo
create a loyalty program that makes changing diapers fun.
