Loyalty Blog

Loyalty Blog

Cover for Antavo’s article reviewing the Barnes & Noble Membership Program.
Review by Zsuzsanna Ban • August 28, 2025 • 6 min read

Barnes & Noble Membership Program Review: Where Reading Is Rewarded

Barnes and Noble Membership Program review: freemium model done right! Insights into benefits, gamification gaps, and future potential.

Antavo’s cover for its article about using psychographics in marketing.
Marketing science by Lilias Madden • August 27, 2025 • 8 min read

Enhancing Your Marketing Strategies Using Psychographics

This article examines the importance of understanding the psychographic traits of customers to segment your audience effectively.

Antavo’s cover for its guide about Financial Services Loyalty Programs
Industry Guides by Tamas Oszi • August 15, 2025 • 16 min read

Financial Services Loyalty Programs: A Comprehensive Guide

Discover 7 top financial services loyalty programs from Citibank, Bank of America, Wells Fargo & Barclays, with strategies that drive retention.

Antavo’s cover for its article about BOGO (buy one, get one free) promotions.
Promotions by Tamas Oszi • August 14, 2025 • 6 min read

How to Leverage BOGO (Buy One Get One Free) Promotions 

Discover the power of BOGO promotions! Learn how Buy One Get One Free deals boost sales, attract customers, and when to use them effectively.

Antavo's cover for it's article about Hyatt's Inclusive Collection's Confidant Rewards loyalty program
Case study by Zsuzsanna Ban • August 12, 2025 • 8 min read

Boosting Travel Bookings by 43% – The Story of the Confidant Rewards Loyalty Program

Explore Confidant Rewards by Hyatt’s Inclusive Collection; check out Antavo’s role in driving key metrics in the hospitality industry

Cover for Antavo’s article on AI in customer relationship management
AI by Zsuzsanna Ban • August 7, 2025 • 7 min read

5 Ways AI Changed Brand-Customer Relationships Forever

Explore how AI rewrites brand‑customer ties: frictionless supply chains, AI‑led search & loyalty. See 5 game‑changing shifts for marketers.

Research by Zsuzsanna Ban • August 5, 2025 • 9 min read

Top Customer Loyalty Conferences in 2025 and 2026 [Updated]

2025 and 2026 Customer loyalty conferences list is here: 12 important global loyalty events, including Shoptalk, CX Summit, BIG Handshake

Elevate your loyalty strategy with top-notch insights from 221 loyalty statistics of 2025. Dive in now to revolutionize your approach.
Research by Barbara Kekes-Szabo • August 4, 2025 • 28 min read

The Top 221 Customer Loyalty Statistics for 2025 and Beyond

Elevate your loyalty strategy with top-notch insights from 221 loyalty statistics of 2025. Dive in now to revolutionize your approach.

Antavo’s cover for its guide about Entertainment Loyalty Programs
Industry Guides by Zsuzsanna Ban • July 31, 2025 • 18 min read

Entertainment Loyalty Programs: A Comprehensive Guide

Broadway, Disney+, Universal, MGM & Caesars know how to keep fans engaged, uncover the secrets behind their entertainment loyalty programs

The cover image of Antavo's Telecommunication Loyalty Programs
Industry Guides by Sheila Power • July 29, 2025 • 16 min read

Telecommunication Loyalty Programs: A Comprehensive Guide

7 telecommunication loyalty program examples! Learn how Verizon, T-Mobile, HKT, and Telstra keep customers engaged using tiers and rewards.

Antavo’s cover for its article reviewing the Politix Plus loyalty program
Case study by Tamas Oszi • July 24, 2025 • 4 min read

Politix Plus Loyalty Program: Loyalty That Fits

From replatforming to rapid growth: Explore how Antavo helped Politix create the flexible, data-driven menswear Politix Plus loyalty program

The cover image of Antavo's Automotive Loyalty Programs Guide
Industry Guides by Sheila Power • July 22, 2025 • 20 min read

Automotive Loyalty Programs: A Comprehensive Guide

Explore 8 standout automotive loyalty programs and how brands like Ford and Europcar win customer loyalty through data & convenience