Image for Antavo’s news article about GALE partnership

Antavo and GALE Sign Partnership to Bring Loyalty Offerings to the Next Level

February 19, 2024

Antavo Loyalty Cloud and Business Agency GALE announced a new strategic partnership. The partnership unites GALE’s expertise in loyalty managed service and strategy with Antavo’s best-in-class loyalty technology solutions. 

According to the Global Customer Loyalty Report 2024 — published by Antavo — 6.5 out of 10 companies plan to revamp their loyalty strategy and re-platform the associated technology at the same time. This trend is a testament to the market’s need for loyalty expertise and tech that backs it up. 

In line with this trend, the goal of the partnership between Antavo and GALE is to leverage industry-leading technology and world-class services. The collaboration between the two market leaders also aims to redefine the way businesses connect with their most valuable customers and foster long-term customer loyalty. 

“The best modern brands understand how important building true customer advocacy is to their success. Today, that means piecing together vast amounts of customer data to intelligently communicate to your customer base across all channels,” said GALE Managing Director Andrew Noel. “This requires complex orchestration and GALE has long been a leader in helping brands craft highly successful Loyalty and CRM programs. Antavo is a true leader in the space and our partnership further strengthens our offerings, providing clients with a best-in-class technology solution. With Antavo, we remain at the forefront of this space, building unparalleled loyalty programs for our clients.”

“By joining forces with GALE, we are embarking on a journey to revolutionize customer experiences and loyalty programs. Our cutting-edge technology solutions, combined with GALE’s expertise in loyalty strategy, will redefine the way businesses connect with their most valuable customers,” said Antavo Co-Founder Andy Nemes. “Together, we will provide clients with a holistic solution for their loyalty program development needs.”

About Antavo

Antavo is a Loyalty Cloud, providing best-in-class technology to manage experience-based, paid, and lifestyle loyalty programs online, in-store, or on mobile. 

Antavo’s no-code, API-centric platform makes the loyalty program experience fully customizable and empowers loyalty and marketing teams to run their program internally, without IT help. The company invests 60% of its revenue into its product and issues quarterly product releases. 

Antavo is a pure-play loyalty technology vendor recognized by Forrester, Gartner, Loyalty360, and is the preferred choice for loyalty consultants, agencies, and system integrators all over the world. Antavo empowers clients like Benefit Cosmetics, KFC, La Cage, Kathmandu, Luisaviaroma and BrewDog, as well as global businesses in the travel, pharma and fashion industries. For more information, visit

About GALE

GALE is a Business Agency. Founded in 2014, the agency currently has offices in New York, Singapore, Toronto, Denver, Los Angeles, London, Austin, Kansas City and Bengaluru. GALE has received top industry awards including Ad Age’s A-List, Ad Age’s Data & Analytics Agency of the Year, Adweek’s Fastest Growing Agency, the Grand Effie and Adweek’s Breakthrough Media Agency of the Year. For information on GALE, visit:

Media Contacts


Eva Bacsi, Marketing Director
[email protected]