Loyalty Blog

The cover image for Antavo’s Pearl Aqua Product Release article
Releases by Viktor Fasi • 3 min read

Pearl Aqua Q3/2022 Product Release: Cost & Performance Efficiency

Running a loyalty program is an ongoing project that requires marketers, CRM executives and program administrators to interact with their loyalty technology on a frequent basis. In order to free up time and creativity, loyalty program managers and integrators need to be provided with straightforward management tools.

Read article: Pearl Aqua Q3/2022 Product Release: Cost & Performance Efficiency
Antavo’s cover for the Mission: Loyalty trailer article.
Mission: Loyalty by Jessica Mizerak • 2 min read

Mission: Loyalty – The Trailer Is Here…

Introducing the Mission: Loyalty video series, your best source for loyalty program best practices, innovation, and research…with a twist.

Read article: Mission: Loyalty – The Trailer Is Here…
VIP Program: How to Create Irresistible Loyalty Program Rewards
Program types by Zsuzsa Kecsmar • 9 min read

VIP Program: How to Create Irresistible Loyalty Experiences

How to maximize the buzz around the rewards of your VIP program? We show you five tips on how to do it.

Read article: VIP Program: How to Create Irresistible Loyalty Experiences
Antavo’s article about the Planet BrewDog loyalty program.
Case study by Tamas Oszi • 5 min read

Planet BrewDog: Boosting Purchase Frequency by 400%

Offering a badge-based loyalty program with a focus on sustainability, BrewDog boosted customers’ purchase frequency by 400%. Find out how!

Read article: Planet BrewDog: Boosting Purchase Frequency by 400%
anner for Antavo’s Starbucks Rewards program review without text.
Review by Zsuzsanna Ban • 11 min read

Starbucks Rewards Program & NFT Experiences Review — Breaking New Grounds with Prizes, Gamification and Web3

The Starbucks Rewards program inspires many and is certainly a leader in mobile-first food and beverage loyalty. Find out why, here.

Read article: Starbucks Rewards Program & NFT Experiences Review — Breaking New Grounds with Prizes, Gamification and Web3
antavo-cover-loyalty-rewards
Launch & Migration by Barbara Kekes-Szabo • 12 min read

The Ultimate Loyalty Rewards Handbook

Coming up with loyalty rewards ideas can be challenging. This guide shows you how to create better rewards, benefits, and incentives.

Read article: The Ultimate Loyalty Rewards Handbook
Banner for Antavo’s Sephora Beauty Insider Review
Review by Tamas Oszi • 7 min read

Sephora Beauty Insider: The Continuing Transformation of Sephora Points

Here’s how the Sephora Beauty Insider rewards program caters to beauty lovers who like to try new things — and why it works for business.

Read article: Sephora Beauty Insider: The Continuing Transformation of Sephora Points
Cover image for Antavo’s article on omnichannel marketing.
Marketing science by Barbara Kekes-Szabo • 15 min read

Omnichannel Marketing Guide: In Pursuit of a Holistic Approach

Omnichannel marketing, an effective way to stand out and deliver consistent, personalized experiences for customers across all channels.

Read article: Omnichannel Marketing Guide: In Pursuit of a Holistic Approach
Antavo’s cover for its article about omnichannel loyalty programs.
Industry Guides by Tamas Oszi • 10 min read

Omnichannel Loyalty Programs: The Ultimate Guide

Read our guide and learn how to engage with customers across all channels (including a secret fourth one) with omnichannel loyalty programs.

Read article: Omnichannel Loyalty Programs: The Ultimate Guide
Making Brand Loyalty Programs
Loyalty 101 by Tamas Oszi • 16 min read

How to Build Buzz-Making Brand Loyalty Programs

Enhance customer engagement and word-of-mouth by creating brand loyalty programs that offer benefits members won’t be able to resist.

Read article: How to Build Buzz-Making Brand Loyalty Programs
The cover image for Antavo’s article reviewing the Home Depot Rewards Program
Review by Barbara Kekes-Szabo • 10 min read

The Home Depot Rewards Program Review: A Loyalty Program Built for Pros

The Home Depot rewards program, Pro Xtra, provides several benefits for professionals to help grow their business. Check out the power of pro.

Read article: The Home Depot Rewards Program Review: A Loyalty Program Built for Pros
The cover image for Antavo’s Vivid Citrine Product Release article
Releases by Viktor Fasi • 3 min read

Vivid Citrine Q2/2022 Product Release: More Freedom For Customers, More Control for Marketers

In order to run a successful loyalty program, marketers need to find ways to give customers as much freedom as possible while also fine-tuning the reward experience to maintain a high level of control. These two goals might seem incompatible, but with a best-in-class loyalty technology, it’s not only possible — it’s rather easy.

Read article: Vivid Citrine Q2/2022 Product Release: More Freedom For Customers, More Control for Marketers