Ometria

Company description

Ometria combines an enterprise-grade CDP with cross-channel execution, using agentic AI to clean and enrich data, generate predictive insights, and continuously optimize customer journeys.

Trusted by retailers like Foot Locker, Sephora, Boden, and Steve Madden, Ometria helps brands move faster, reduce operational effort by 25%, and deliver up to 430% ROI.

Solution overview

Ometria combines CDP-level data ingestion and insight with a full cross-channel marketing platform – covering email, SMS, push, on-site, ads, in-store and more.

It connects to hundreds of retail technologies out of the box, consolidates data into a single customer view, and enables deep segmentation and reporting.

Marketing teams can then orchestrate cross-channel personalised, real-time experiences across every touchpoint.

How we work together

Keep customers coming back with targeted offers, points and expiration reminders.

Segment your marketing campaigns by loyalty points, tiers, and referral data using the Antavo x Ometria integration.

Establish long term brand loyalty by rewarding your customers for lifestyle choices and engage them outside of the buying cycle.