Antavo Announces Jade Green Product Release, Supporting Expansion Into New Markets and Channels
March 31, 2022
Brands and retailers that are looking to grow and expand — in new markets, on new channels, or in acquiring new customers — will find the features that support them in Antavo’s Q1 2022 Product Release, entitled Jade Green. The release includes the debut of the Store Assistant Portal, helping brick-and-mortar store staff manage loyalty program member activities and promote in-store offers.
Organizations that are looking to open their business to new markets will find the technology to support their strategy in Jade Green’s new reward options, translation capabilities, insight into transaction details, and Antavo’s Store Assistant Portal.
Overall, the new capabilities help marketers streamline recurring work processes, allow them to bring the loyalty program to new countries, and help them bring their loyalty programs into their brick-and-mortar stores.
With new features like Reward Sharing, which lets current members transfer their rewards, customers will be able to increase their reach through word of mouth. With more insight into Transaction Details, Antavo users will be able to use even more information to understand and segment their customers. And with new translation capabilities, it’s even easier to translate offers into multiple languages in one go.
Plus, an exciting addition for companies operating in APAC: now the entire Antavo Loyalty Management Platform is available in Chinese, helping Chinese-speaking loyalty teams work more efficiently in their native language.
“Finding new avenues to reach customers is a complex business endeavor, but we are 100% behind our customers with a versatile and sophisticated loyalty technology that’s capable of supporting their ideas, no matter what.” – Viktor Fasi, Head of Product at Antavo Loyalty Management Platform
Another highlight of Jade Green for omnichannel brands, which the Antavo team demonstrated in the Jade Green Product Release event, is the Store Assistant Portal. This custom-build application allows staff members to handle point management for their Antavo-empowered loyalty ecosystem efficiently through the use of in-store tablets.
To learn more about Store Assistant Portal and other capabilities included in Jade Green, click here to download the product release PDF.
What is Antavo?
Antavo is the AI loyalty and incentives platform that brings together loyalty, promotions, and agentic AI to turn customers into regulars: the customers who come back on their own, buy more often, and bring others with them. For more than a decade, Antavo has powered identity-led loyalty strategies for brands including SKIMS, Paul Smith, KFC, Flying Tiger, and Hyatt’s Inclusive Collection. Marketers build, change, and launch programs and promotions themselves, without waiting on engineering. Learn more at antavo.com.
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Antavo
Eva Bacsi, Marketing Director
Frequently asked questions about Antavo
What can brands build with Antavo?
Brands use Antavo to run the whole loyalty and incentives program on one platform: points, tiers, challenges, streaks, referrals, clubs, and rewards beyond discounts; promotions and incentives for members and non-members alike, from bonus points and promo codes to bundles and cart-level offers; and agentic AI built in. Everything runs online, in store, on mobile, and in wallet, and marketers launch it themselves.
Who uses Antavo?
Antavo works with mid-market and upper-mid-market brands across fashion, retail, beauty, travel, hospitality, restaurants, and sports in North America and Europe: multi-market, omnichannel brands with a strong identity and customers worth keeping, including Paul Smith, KFC, SKIMS, Rip Curl, Benefit Cosmetics, and Hyatt's Inclusive Collection.
How long has Antavo been around?
Antavo was founded in 2012 and has been building loyalty programs for more than a decade, with teams across Europe and North America serving brands worldwide.
Why do brands switch to Antavo?
Most loyalty programs get stuck: reduced to a discount engine, generic to customers, or too rigid to evolve. Antavo removes those compromises. Brands get a program that feels unmistakably their own, loyalty and incentives on one platform, and the depth to handle tiers, expirations, refunds, and many markets at scale. Their own marketers run it: a tier change in an afternoon, live when they press the button.
How does Antavo use AI?
Antavo's agentic AI is built in, not bolted on. Two named agents do the work: the AI Loyalty Expert, which turns your ideas into a build-ready program, and the AI Analyst, which turns your data into clear answers and reports. Both work inside Antavo or connect to Claude and ChatGPT, and every answer is grounded in your own program and data.
What does Antavo integrate with?
Antavo is API-first with real-time webhooks and deep pre-built integrations, from Shopify, Klaviyo, Braze, and Bloomreach to the CRMs, CDPs, ESPs, and POS systems you already use. Antavo plugs into the stack you already run rather than replacing it.
