Antavo Named in Forrester’s Now Tech: Promotions And Offer Management Providers, Q3 2021
August 9, 2021
Antavo, the pure-play loyalty management platform provider, was included in Forrester’s latest Now Tech: Promotions And Offer Management Providers, Q3 2021 report. We believe this solidifies Antavo’s position as a top loyalty provider, as we are offering a host of next-gen functionalities to help marketers create and run truly outstanding loyalty offers and campaigns.
“Our team is excited to see Antavo’s name in the latest Forrester report. We’ve invested in further developing our Offer Management module in recent years, as Loyalty campaigns and offers are at the core of any well-planned loyalty strategy, keeping customers interested for the long run. So we’re here to help marketers make the most of their customer retention strategies, delivering some of the most advanced and flexible offer management available in the loyalty space.” – Attila Kecsmar, CEO & Co-founder of Antavo
Antavo’s loyalty management platform includes several features dedicated to loyalty promotional campaigns, the most central of which is the Offer Management module.
Antavo’s Offer Management gives marketers more flexibility to deliver a diverse array of incentives to customers, including combined, fixed-price, fixed-discount, percentage, item and value-added offers.
Antavo clients use the offer management module to boost their omnichannel strategies, with easy product catalog uploads and Store Management capabilities, creating offers that apply to specific products and stores is now faster and more intuitive. Once information product and store information is in the Antavo platform, it can be conveniently used in all modules across the platform.
In addition, Antavo’s Offers API makes offer management scalable, personalized and interconnected across channels for both brands and retailers. The robust Offers API makes it easier for marketers at omnichannel brands to create tailored offers on specific channels or create broader promotions that work seamlessly across multiple channels.
As consumers have quickly shifted their preferred channels and shopping habits over the last two years, Antavo has been a key resource in helping brands and retailers engage their existing customers. Enterprise clients like BMW, Lagardere Travel Retail, Kathmandu, BrewDog have chosen Antavo to power their loyalty programs for multiple reasons, including the flexibility to create customized offers and the wide variety of gamification features available in the platform.
Being included in this recent Forrester Now Tech report is another important milestone for the company, which last year was named a Representative Vendor in Gartner’s “2020 Market Guide for Loyalty Management” report and Forrester in “Now Tech: Loyalty Marketing, Q4 2020”.
Antavo is a pure-play loyalty technology provider that builds comprehensive loyalty programs to foster brand love and change customer behavior for brands, retailers, and shopping malls. With a scalable and holistic loyalty logic, Antavo supercharges the marketing strategy of omnichannel and e-commerce companies, and delivers a next-level shopping experience with best-in-class in-store capabilities. Antavo was listed as a Representative Vendor in Gartner’s 2020 Market Guide for Loyalty Management. As a global company, Antavo empowers clients like BMW, Lagardere, Benetton Group, Jimmy Jazz, Telarus, Luisaviaroma, the N Brown Group and BrewDog. For more information, visit antavo.com.
Eva Bacsi, Marketing Director