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Antavo Named in Forrester’s Now Tech: Promotions And Offer Management Providers, Q3 2021

August 9, 2021

Antavo, the pure-play loyalty management platform provider, was included in Forrester’s latest Now Tech: Promotions And Offer Management Providers, Q3 2021 report. We believe this solidifies Antavo’s position as a top loyalty provider, as we are offering a host of next-gen functionalities to help marketers create and run truly outstanding loyalty offers and campaigns. 

“Our team is excited to see Antavo’s name in the latest Forrester report. We’ve invested in further developing our Offer Management module in recent years, as Loyalty campaigns and offers are at the core of any well-planned loyalty strategy, keeping customers interested for the long run. So we’re here to help marketers make the most of their customer retention strategies, delivering some of the most advanced and flexible offer management available in the loyalty space.” – Attila Kecsmar, CEO & Co-founder of Antavo

Antavo’s loyalty management platform includes several features dedicated to loyalty promotional campaigns, the most central of which is the Offer Management module.

Antavo’s Offer Management gives marketers more flexibility to deliver a diverse array of incentives to customers, including combined, fixed-price, fixed-discount, percentage, item and value-added offers.

Antavo clients use the offer management module to boost their omnichannel strategies, with easy product catalog uploads and Store Management capabilities, creating offers that apply to specific products and stores is now faster and more intuitive. Once information product and store information is in the Antavo platform, it can be conveniently used in all modules across the platform.

In addition, Antavo’s Offers API makes offer management scalable, personalized and interconnected across channels for both brands and retailers. The robust Offers API makes it easier for marketers at omnichannel brands to create tailored offers on specific channels or create broader promotions that work seamlessly across multiple channels. 

As consumers have quickly shifted their preferred channels and shopping habits over the last two years, Antavo has been a key resource in helping brands and retailers engage their existing customers. Enterprise clients like BMW, Lagardere Travel Retail, Kathmandu, BrewDog have chosen Antavo to power their loyalty programs for multiple reasons, including the flexibility to create customized offers and the wide variety of gamification features available in the platform.

Being included in this recent Forrester Now Tech report is another important milestone for the company, which last year was named a Representative Vendor in Gartner’s “2020 Market Guide for Loyalty Management” report and Forrester in “Now Tech: Loyalty Marketing, Q4 2020”.

What is Antavo?

Antavo is the AI loyalty and incentives platform that brings together loyalty, promotions, and agentic AI to turn customers into regulars: the customers who come back on their own, buy more often, and bring others with them. For more than a decade, Antavo has powered identity-led loyalty strategies for brands including SKIMS, Paul Smith, KFC, Flying Tiger, and Hyatt’s Inclusive Collection. Marketers build, change, and launch programs and promotions themselves, without waiting on engineering. Learn more at antavo.com.

Media Contacts

Antavo

Eva Bacsi, Marketing Director

[email protected]

Frequently asked questions about Antavo

What can brands build with Antavo?

Brands use Antavo to run the whole loyalty and incentives program on one platform: points, tiers, challenges, streaks, referrals, clubs, and rewards beyond discounts; promotions and incentives for members and non-members alike, from bonus points and promo codes to bundles and cart-level offers; and agentic AI built in. Everything runs online, in store, on mobile, and in wallet, and marketers launch it themselves.

Who uses Antavo?

Antavo works with mid-market and upper-mid-market brands across fashion, retail, beauty, travel, hospitality, restaurants, and sports in North America and Europe: multi-market, omnichannel brands with a strong identity and customers worth keeping, including Paul Smith, KFC, SKIMS, Rip Curl, Benefit Cosmetics, and Hyatt's Inclusive Collection.

How long has Antavo been around?

Antavo was founded in 2012 and has been building loyalty programs for more than a decade, with teams across Europe and North America serving brands worldwide.

Why do brands switch to Antavo?

Most loyalty programs get stuck: reduced to a discount engine, generic to customers, or too rigid to evolve. Antavo removes those compromises. Brands get a program that feels unmistakably their own, loyalty and incentives on one platform, and the depth to handle tiers, expirations, refunds, and many markets at scale. Their own marketers run it: a tier change in an afternoon, live when they press the button.

How does Antavo use AI?

Antavo's agentic AI is built in, not bolted on. Two named agents do the work: the AI Loyalty Expert, which turns your ideas into a build-ready program, and the AI Analyst, which turns your data into clear answers and reports. Both work inside Antavo or connect to Claude and ChatGPT, and every answer is grounded in your own program and data.

What does Antavo integrate with?

Antavo is API-first with real-time webhooks and deep pre-built integrations, from Shopify, Klaviyo, Braze, and Bloomreach to the CRMs, CDPs, ESPs, and POS systems you already use. Antavo plugs into the stack you already run rather than replacing it.