Antavo Accepted Into Forbes Business Council
January 26, 2022
Pure-play loyalty technology provider Antavo has been accepted into the Forbes Business Council, the foremost growth and networking organization for successful business owners and leaders worldwide.
Zsuzsa Kecsmar, CMO & Co-founder of Antavo was vetted and selected by a review committee based on the depth and diversity of her experience. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.
“We are honored to welcome Zsuzsa Kecsmar into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Business Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”
As an accepted member of the Council, Zsuzsa Kecsmar will also be invited to work with a professional editorial team to share her expert insights in original business articles on Forbes.com, and to contribute to published Q&A panels alongside other experts.
Finally, Antavo will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils member concierge team.
“It’s such an exciting opportunity for us to be a member of the Forbes Business Council. We at Antavo always strived to be a torchbearer in the loyalty industry, supplying businesses around the world with well-researched thought leadership pieces about next-gen customer engagement, the merits of non-transactional rewards, emotional loyalty, and other innovative concepts. We’ll keep up this sentiment as a Forbes Council Member, offering readers eye-opening articles about loyalty, and loyalty programs.” – Zsuzsa Kecsmar, CMO & Co-founder of Antavo
About Forbes Council
Forbes Councils is a collective of invitation-only communities created in partnership with Forbes and the expert community builders who founded Young Entrepreneur Council (YEC). In Forbes Councils, exceptional business owners and leaders come together with the people and resources that can help them thrive. To learn more about Forbes Councils, visit forbescouncils.com.
Antavo is a pure-play loyalty technology provider that builds comprehensive loyalty programs to foster brand love and change customer behavior for brands, retailers, and shopping malls. With a scalable and holistic loyalty logic, Antavo supercharges the marketing strategy of omnichannel and e-commerce companies, and delivers a next-level shopping experience with best-in-class in-store capabilities. Antavo was listed as a Representative Vendor in Gartner’s 2020 Market Guide for Loyalty Management and was included in Forrester’s Now Tech: Loyalty Marketing Q4 2020 and Now Tech: Promotions And Offer Management Providers, Q3 2021 reports. As a global company, Antavo empowers clients like BMW, Lagardere, Benetton Group, Jimmy Jazz, Telarus, Luisaviaroma, the N Brown Group and BrewDog. For more information, visit antavo.com.
Eva Bacsi, Marketing Director