Instead of copying existing tiered loyalty programs, differentiate yourself with a truly unique, on-brand loyalty mechanism.
Book a demo callAntavo’s sophisticated Tier Management module was built to accommodate any creative vision without compromise. With it, you can create a one-of-a-kind loyalty program.
Move your business KPIs with an extended tier system and status-driven benefits. Make your tiered program global by introducing it in various regions with very little effort.
Tiers provide another layer of segmentation, helping you identify loyal, long-term customers. With Antavo, you can give members different rewards and offers based on their tier.
Similarly to Antavo’s Points Economy module, Tier Management can handle multiple tiers under the same program. Would you like to run two tiers, one driven by soft actions, and one based on purchases? It’s possible! Or do you wish to set up a mini-tier program catering specifically to a target segment, or centered around a specific product? Now you can!
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Antavo’s Tier Management module was built to handle tier-related activities, such as leveling up or demoting members automatically. All features are easy to configure and use, giving marketers a powerful engagement tool.
THE TIER MANAGEMENT MODULE
When it comes to managing tiers, you can pick from various tier types: spend-based tiers that encourage transactions, point-based tiers that incentivize a wider range of hard and soft actions — or invitation-only tiers that foster a sense of privilege or exclusivity.
THE TIER MANAGEMENT MODULE
The Tier Management module is meant for global loyalty programs and comes equipped with a built-in translation feature. This allows you to prime your loyalty program for multiple countries or regions without the need to configure it separately every time.
THE TIER MANAGEMENT MODULE
Encourage FOMO and recurring engagement by introducing tier expiration. Antavo supports three expiration types: calendar-based, rolling and anniversary. Each expiration type has its own benefit, giving you more flexibility to handle liability in an on-brand manner.
Can I assign different rewards for each tier using the Tier Management module?
Yes, this is absolutely feasible with our module. It’s up to you what kind of benefit you add to the tiers. It can even be a service, such as free shipping. Even better, you can trigger one-off rewards when members reach a new level for the first time.
Do I need coding knowledge to build a tiered loyalty program in Antavo?
Absolutely not! We built our system so that marketers can use it without the help of an IT team. All menus are self-explanatory, and we support self-service for both the initial configuration to active, day-to-day management. Our goal is to let you build the rewards and campaigns you want with no limits on your creativity.
Where can I learn how to use Antavo’s Tier Management module?
Antavo’s Back-Office and Tier Management modules were made to give marketers the freedom to manage the loyalty program without IT help. With that being said, the details of the system can be easily learned on our e-learning platform, Antavo Academy, or through Antavo’s comprehensive user manuals and technical documentation.
Tier Management is compatible with all other modules. All tier-related information is channeled directly into Antavo’s Customer Insights module to showcase your members’ progression. This data can then be used to fuel your segmentation efforts or to enhance the reward experience by creating tier-specific loyalty campaigns with the Workflows module. If you are running Mobile Passes, the design for each pass can be customized based on the member’s tier level.
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