Umbrella

Company description

Umbrella are experts in creating and managing stand out on & off-pack promotions that meet their client’s objectives, from securing in-store feature space to driving trial or collating opt-ins enabling further marketing communication.

As a multi-award winning promotional marketing agency they have supported international brands for over 20 years, including Unilever, Mondelez, Sony, Pladis, Diageo and ABInBev.

Solution overview

• Umbrella create campaigns that ignite sales and engagement.
• Their team merges data strategy, digital innovation & response forecasting to ensure budgets go further and sales are uplifted.
• They specialise in covering promotional risk so their clients can bring their marketing claims to life within defined budgets.

How we work together

• The key benefit of the partnership between Umbrella & Antavo is the results in exponential growth in both acquisition and ongoing sales for a brand.
• Umbrella brings over 2 decades of experience in delivering incentive led data driving campaigns.
• Antavo has a cutting edge digital rewards platform that delivers insights & engagement which allows for deeper conversations and triggers additional sales and consumer behaviours.