How to Enhance Lifecycle Marketing With Loyalty Programs
Struggling to maintain interest across your customer journey? Learn how to fuel your customer lifecycle marketing with a next-gen loyalty program!
Designing a Loyalty Program Concept: Everything You Need to Know
Stuck at the first step of designing your loyalty program’s concept? Our step-by-step guide explains the most important considerations to get you started!
7 Tips for Memorable Loyalty Program Names
A loyalty program’s name has the power to evoke emotions or present a vibe. Here are 7 smart loyalty program names, plus tips for naming your program.
5 Ways to Ease Point Liability: Encourage Customers to Redeem Loyalty Points
In terms of liability, if customers aren’t redeeming their loyalty points, the program isn’t engaging enough. Here are five tips to remedy that issue.
Marriott Hotel Loyalty Program: The Gold Standard for Experience
The Marriott hotel loyalty program, Bonvoy, sets the standard for experiential loyalty in hospitality. Here’s what the program has to offer.
Click and Collect: Savior of Customers, Killer of Brand Loyalty?
Click and collect is a trending shopping mode, but brands are experiencing a downturn in engagement. Find out how to balance it out with a loyalty program.
10 Mistakes to Avoid in Loyalty Program Management
Looking to avoid pitfalls in loyalty program management? We list the top 10 most common mistakes in our article, so you can steer clear of them!