The Definitive Guide to Loyalty Marketing Automation

The 3 Most Important Trends Affecting Communication With Customers

DOWNLOAD EBOOK
Download ebook and have it delivered to yout inbox

From marketing automation to loyalty marketing automation

  • 3 trends: machine learning, live chat messages and automated background functionalities
  • Learn to recognize brand advocates and pick them out from the crowd
  • Using cross-omnichannel features for a seamless customer experience

AUTHOR

Timi Garai

LOYALTY STRATEGIST OF ANTAVO

Marketing automation is an often overlooked aspect of customer retention, even though it plays an important role in reaching customers and making the loyalty experience truly personal. I decided to craft this book to help brands and retailers be more efficient when it comes to sending out automated offers and address the target audience in a way to incentivize a second purchase.
Download ebook and have it delivered to yout inbox

Frequently Asked Questions

What’s the best way to combine marketing automation and loyalty programs?

Since the two complement each other well, the focus should be on personalisation. Customers love to receive offers that are tailored to their shopping persona. For this reason, make sure to plan loyalty marketing automation from the get-go. We have further articles dedicated to this topic in our Research section.

How about a loyalty program?

Antavo offers Recognition Loyalty™, which is a powerful customer retention tool and a step up from traditional earn & burn loyalty models. With our help you not only get a fully omnichannel experience, but you can also tap into the customer’s lifestyle to find shared interests that will help you make your loyalty program and marketing communication even more personalised.

STAY UP TO DATE ON LOYALTY MARKETING TRENDS
And overtake your competitors

DOWNLOAD EBOOK