26 pages

The Definitive Guide to Creating a Successful Loyalty Program

Starbucks, Amazon and Google. Lessons these giants can teach us about successful loyalty programs.

AuthorTimi Garai

Timi is the Marketing Manager at Antavo Loyalty Software, a true ecommerce sleuth! Over the years she has researched the loyalty strategies at top ecommerce brands and retailers. She loves to uncover the latest marketing trends in retail and is always on the lookout for ways to combine loyalty marketing strategies with email and SMS marketing automation.


  1. Introduction
  2. Why are loyalty programs worth it?
  3. How to set up a customer loyalty program in 5 easy steps
  4. How to measure your loyalty program’s results
  5. Inspirational loyalty programs
  6. How to start developing your own loyalty program
  7. Conclusion

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